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Comscore Launches New Advanced Streaming Behavior Segments in Tru Optik Data Marketplace
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, and Tru Optik, the identity resolution leader across streaming and connected media, today announced the launch of new advanced streaming behavior...
17% -
ights/Press-Releases/2020/10/Comscore-Launches-New-Advanced-Streaming-Behavior-Segments-in-Tru-Optik-Data-Marketplace
Brand Effectiveness
Comscore’s Ad Effectiveness solution is a comprehensive suite of products that provides the flexibility and insights you need to pull ahead in the market.
39% -
ducts/Marketing-Impact/Brand-Effectiveness
Back to School en México
Conozca los resultados completos del estudio sobre el impacto del Back to School en México en las distintas industrias con base en la opinión de los padres de familia.
42% -
ights/Presentations-and-Whitepapers/2020/Back-to-School-en-Mexico
El sector del turismo online antes, durante y después del estado de alarma
Durante los 99 días que duró el Estado de Alarma en España, el consumo online reflejó lo excepcional de la situación. Uno de los sectores más impactados debido a las restricciones de movilidad impuestas, fue el sector del turismo.
42% -
ights/Blog/El-sector-del-turismo-online-antes-durante-y-despues-del-estado-de-alarma
Comscore Snapshots: Online Education in the Asia-Pacific Region
In this week’s edition of Comscore Snapshots, we look at the state of online education across the Asia-Pacific region. Our analysis includes statistics for Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, Singapore, Taiwan, and Vietnam....
17% -
ights/Blog/Comscore-Snapshots-Online-Education-in-the-Asia-Pacific-Region
The Superhero and the 2020 Nissan Sentra
The 2020 Nissan Sentra went on sale earlier this year in March when Nissan launched it with an ad featuring actress Brie Larson, more popularly known on the screen as Captain Marvel. The ad had an empowering “no compromises” theme, but it was not too...
17% -
ights/Blog/The-Superhero-and-the-2020-Nissan-Sentra
Leverage Comscores Next Gen Brand Safety and Suitability Protections
The year 2020 has been anything but uneventful. A global pandemic and a monumental US presidential election have turned the world on its head and now, on top of everything else, brands need to prepare for what will likely be one of the weirdest holiday...
17% -
ights/Blog/Leverage-Comscores-Next-Gen-Brand-Safety-and-Suitability-Protections
Significant Increase in Consumer Confidence with Moviegoing Experience
As the Labor Day weekend marked a critical test for the resumption of U.S. theatrical releases amid the ongoing COVID-19 pandemic, Comscore today confirmed that Warner Bros.’ “Tenet” is continuing its successful run in theaters with a solid debut this...
33% -
ights/Press-Releases/2020/9/Significant-Increase-in-Consumer-Confidence-with-Moviegoing-Experience
Comscore Custom Solutions
In a complex and constantly changing world, companies need to react to the competitive environment with answers that can guide their business toward success. At Comscore, we measure what matters to you, to help you make timely decisions based on multiplatform...
63% -
ducts/Digital/Comscore-Custom-Solutions
Perspectiva Digital del Mercado Automotriz en México
La siguiente infografía resume la evolución en las ventas y la recuperación de la audiencia digital del sector automotriz en México. Con datos de Plan Metrix, MMX Multi-Platform y Shareablee entregamos una visión cross-media del consumo en el mercado...
39% -
ights/Infographics/Perspectiva-Digital-del-Mercado-Automotriz-en-Mexico
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