Search for "lp pat-5" returned 1546 matches

El futuro digital Temas clave del evento Programmatic Morning

El evento "Programmatic Morning: Identificación & Medición" se ha consolidado como un punto de encuentro esencial para comprender el futuro digital. Julia Sizova Granero, Country Manager South EMEA, participó en la mesa redonda sobre "Soluciones de medición...
35% - ights/Blog/El-futuro-digital-Temas-clave-del-evento-Programmatic-Morning

Diversity & Inclusion


11% - ut/Diversity-and-Inclusion

Market-Level Campaign Measurement

CCR market-level reporting offers advertisers unparalleled depth, empowering them to measure campaign effectiveness on the fly and strategically optimize for maximum impact
17% - ducts/Advertising/Market-Level-Campaign-Measurement

5 Surprising Audiences Watching the Big Game

The Big Game, while known for its in-game excitement, draws more than just the average football fan. From viewers only interested in the jaw-dropping halftime shows to those tuning in for a certain celebrity sighting, the event appeals to a wide audience.
13% - ights/Blog/5-Surprising-Audiences-Watching-the-Big-Game

Closed Loop Cross-Platform Audience Reach with Comscore

As audiences continue to fragment across screens, the way viewers are watching live sports is changing rapidly. Google and Comscore share their latest research on the amplified efficacy of a cross-platform approach in Super Bowl advertising.
23% - ights/Presentations-and-Whitepapers/2024/Closed-Loop-Cross-Platform-Audience-Reach-with-Comscore

Closed Loop Cross-Platform Audience Reach with Comscore

CES is where the world's biggest brands do business and meet new partners, and the sharpest innovators hit the stage.
21% - fts/Closed-Loop-Cross-Platform-Audience-Reach-with-Comscore

Top Trends to Keep an Eye on in 2024

As 2023 comes to a close, we share some valuable cross-platform insights to better inform and optimize your decision making in 2024.
11% - ights/Blog/Top-Trends-to-Keep-an-Eye-on-in-2024

Infografico Black Friday Brasil 2023

A Black Friday 2023 teve mais de 1 milhão de ações na categoria Retail, conquistou 129 mil comentários/menções no período em que ocorreu, sendo a melhor performance em relação a BF2022, que contou com 90 mil menções. O time da Comscore Brasil preparou...
12% - ights/Infographics/Infografico-Black-Friday-Brasil-2023

Generative AI Search

Like the introduction of Wi-Fi, there are a handful of transformative moments we can point to in recent decades that have marked abrupt shifts in consumer behavior.
8% - ights/Blog/Generative-AI-Search

Connected TV: Perspectivas de crecimiento en Latinoamérica 2023

Nuevamente, Comscore lanza su informe sobre la industria de Connected TV, OTT y Addressable Advertising en América Latina: Edición 2023, con el respaldo de destacadas empresas y asociaciones del ecosistema digital.
31% - ights/Presentations-and-Whitepapers/2023/Connected-TV-Perspectivas-de-crecimiento-en-Latinoamerica-2023