Search for "mobile Metrix" returned 3003 matches

Validate LDA Compliance with Comscore Campaign Ratings Measurement


17% - e-Studies/Validate-LDA-Compliance-with-Comscore-Campaign-Ratings-Measurement

Comscore and Kochava Partner To Unlock New Insights

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media cross-channel and Kochava, the leading real-time data solutions company for omnichannel attribution and measurement, today announced an innovative performance...
17% - ights/Press-Releases/2024/6/Comscore-and-Kochava-Partner-To-Unlock-New-Insights

Is your brand ready for a Paralympic summer

The Paris 2024 Paralympic Games run from August 28 to September 8 and Channel 4 Sport’s YouTube channel will broadcast every single televised moment of live sport from the Paris 2024 Paralympic Games through its in-house social agency 4Studio
17% - ights/Blog/Is-your-brand-ready-for-a-Paralympic-summer

US Display Ad Viewability Rates Won’t Budge Still at 46 in 2014

Ensuring that online ads are viewable has become a rallying cry for advertisers and publishers have been working hard to improve their inventory on this dimension. Website design and inventory placement are being tested and optimized to make sure their...
17% - ights/Infographics/US-Display-Ad-Viewability-Rates-Won-t-Budge-Still-at-46-in-2014

Yahoo DSP Onboards Comscores AI-Powered ID-Free Audiences

Comscore, Inc. (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behavior, today announced an expansion of its partnership with Yahoo DSP, adding Comscore’s AI powered ID-free audiences to Yahoo’s existing suite of targeting solutions.
17% - ights/Press-Releases/2025/5/Yahoo-DSP-Onboards-Comscores-AI-Powered-ID-Free-Audiences

Digital Campaign Ratings

Validate total campaign delivery and optimize in-flight with a single tool
17% - fts/Digital-Campaign-Ratings

comScore Appoints Duncan Trigg as Vice President of Advertising Effectiveness

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Duncan Trigg has joined the company as Vice President of Advertising Effectiveness. Mr. Trigg will be responsible for industry thought leadership and education...
17% - fts/comScore-Appoints-Duncan-Trigg-as-Vice-President-of-Advertising-Effectiveness

Public Health Sites Rank Among the Most Visited U.S. Federal Government Sites

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study of audience visitation to public health sites in the U.S. The study found that health-focused sites represented 3 out of the top 10 federal Government sites...
17% - ights/Press-Releases/2011/11/Public-Health-Sites-Rank-Among-the-Most-Visited-U.S.-Federal-Government-Sites

Where The Buys Are: Ads Live On Pages

Last week I was meeting with a client (Hi, Marlene!) when we started talking about the demographic composition of an entity's audience for Unique Visitors (UVs), as opposed to Page Views (PVs). As you can imagine, when you're chief research officer at...
17% - ights/Blog/Where-The-Buys-Are-Ads-Live-On-Pages

1 in 7 Americans Visited Online Tax Sites in January as Category Grows 15 Percent vs. Year Ago

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an analysis of U.S. visitation to the Online Taxes category in January, which showed nearly 1 in 7 U.S. Internet users visited the category to compile information and...
17% - ights/Press-Releases/2012/3/1-in-7-Americans-Visited-Online-Tax-Sites-in-January-as-Category-Grows-15-Percent-vs.-Year-Ago