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Comscore Elevates Veteran Data Scientist Dr Michael Vinson to Chief Research Officer
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that veteran analytics leader Dr. Michael Vinson has been appointed Chief Research Officer. In his new role, Vinson will continue...
17% -
ights/Press-Releases/2021/4/Comscore-Elevates-Veteran-Data-Scientist-Dr-Michael-Vinson-to-Chief-Research-Officer
Comscore Signs Digital Audience Measurement Agreement with Newsmax
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide Newsmax with Comscore’s industry-leading digital audience measurement.
56% -
ights/Press-Releases/2021/3/Comscore-Signs-Digital-Audience-Measurement-Agreement-with-Newsmax
Comscore Expands into Out-of-Home Measurement
Out-of-home (OOH) advertising remains a vital part of building brand awareness and plays an increasingly important role in advancing the consumer journey. That’s why Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating...
19% -
ights/Press-Releases/2021/3/Comscore-Expands-into-Out-of-Home-Measurement
El Estado de la Banca Digital en América Latina
La pandemia aceleró y empujó las iniciativas de pagos y billeteras digitales, como consecuencia de la necesidad de ofrecer alternativas simples, claras y efectivas para un consumidor latino ávido de estas soluciones
40% -
ights/Presentations-and-Whitepapers/2021/El-Estado-de-la-Banca-Digital-en-America-Latina
Quarterly Wrap-Up Q1 2021
Watch our recent webinar now to for highlights from our recent global insights quarterly wrap-up. The session included details about global mobile and box office insights, online health and finance insights for Europe as well as a deep dive into the CTV...
29% -
ights/Presentations-and-Whitepapers/2021/Quarterly-Wrap-Up-Q1-2021
Comscore Snapshots: il settore della finanza online in Europa
In this week’s edition of Comscore Snapshots, we look at the consumption of finance-related services in Europe. Our analysis includes statistics for the EU5 region, which includes France, Germany, Italy, Spain, and the UK.
29% -
ights/Blog/Comscore-Snapshots-online-finance-in-Europe-January-2021
Comscore Snapshots online finance in the Asia-Pacific region January 2021
In this week’s edition of Comscore Snapshots, we look at the usage of finance-related services in the Asia-Pacific region. Our analysis includes statistics for Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, Singapore, Taiwan, and Vietnam....
27% -
ights/Blog/Comscore-Snapshots-online-finance-in-the-Asia-Pacific-region-January-2021
Comscore Reinvents its Branded Content Offering Through Partnership with Hive
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a broad partnership with Hive, a leading provider of enterprise AI solutions. The partnership will enable the integration of AI-powered...
15% -
ights/Press-Releases/2021/3/Comscore-Reinvents-its-Branded-Content-Offering-Through-Partnership-with-Hive
What happens to ad targeting if user tracking goes away?
On March 3rd, 2021 Google announced, much to most of the ad tech industry’s chagrin, that “once third-party cookies are phased out, [Google] will not build alternative identifiers to track individuals as they browse across the web, nor will [they] use...
18% -
ights/Blog/What-happens-to-ad-targeting-if-user-tracking-goes-away
Comscore Snapshots: entertainment in the Asia-Pacific region
In this week’s edition of Comscore Snapshots, we look at the consumption of web-based entertainment media in the Asia-Pacific region. Our analysis includes statistics for Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, Singapore, Taiwan,...
35% -
ights/Blog/Comscore-Snapshots-entertainment-in-the-Asia-Pacific-region
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