Search for "mobile Metrix" returned 3001 matches

Comscore Digital Insights

Comscore digital insights help a beauty brand understand their target audience with deeper psychographic targets​.
38% - e-Studies/Comscore-Digital-Psychographic-Insights-Empowers-a-Beauty-Brand

Comscore lance Social Incremental

Comscore today announced the inclusion of social metrics in its MMX Platform suite for the United Kingdom and Spain.
23% - ights/Press-Releases/2024/3/Comscore-adds-Social-Incremental-audiences-to-its-flagship-digital-measurement-tool

Epsilon Partners with Comscores Proximic for Global Contextual Data

Proximic by Comscore, a division of Comscore Inc. (NASDAQ:SCOR) and a leading provider of audience and content targeting solutions for programmatic activation, and Epsilon, a global advertising and marketing technology company, today announced a partnership...
17% - ights/Press-Releases/2024/3/Epsilon-Partners-with-Comscores-Proximic-for-Global-Contextual-Data

Comscore Campaign Ratings Local

In this session, we provided a comprehensive overview of our local and national capabilities and how our measurement solution can empower you to navigate the evolving landscape of digital advertising effectively and optimize your campaigns for maximum...
22% - ights/Presentations-and-Whitepapers/2024/Comscore-Campaign-Ratings-Local

Unlocking the Advertising Power of YouTube

Audiences move between screens seamlessly and are increasingly inclined toward content that can be quickly absorbed. One defining trend in the digital landscape has been short-form video, where brevity meets creativity, and engagement is measured in seconds.
26% - ights/Blog/Unlocking-the-Advertising-Power-of-YouTube

The iOS Opportunity

Consumer digital behaviors and technology preferences have evolved at lightning speed over the past decade. In recent years, signal loss has become a prevalent issue for advertisers attempting to reach iOS devices due to Apple’s strict privacy measures,...
17% - ights/Blog/The-iOS-Opportunity

Market-Level Campaign Measurement

CCR market-level reporting offers advertisers unparalleled depth, empowering them to measure campaign effectiveness on the fly and strategically optimize for maximum impact
11% - ducts/Advertising/Market-Level-Campaign-Measurement

Proximic by Comscore Releases Findings from 2024 State of Programmatic Report

Today, Proximic by Comscore released its second annual State of Programmatic Report for 2024. The report resulted from a survey of hundreds of publishers, advertisers, agencies and technology providers and examines how evolving technologies, consumer...
18% - ights/Press-Releases/2024/1/Proximic-by-Comscore-Releases-Findings-from-2024-State-of-Programmatic-Report

Closed Loop Cross-Platform Audience Reach with Comscore

As audiences continue to fragment across screens, the way viewers are watching live sports is changing rapidly. Google and Comscore share their latest research on the amplified efficacy of a cross-platform approach in Super Bowl advertising.
14% - ights/Presentations-and-Whitepapers/2024/Closed-Loop-Cross-Platform-Audience-Reach-with-Comscore