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Measurement in the Evolving App Environment

Recently, a leading U.S. news publisher helped us uncover a surprisingly common issue with double-counting unique browsers across mobile applications. Double-counting browsers can cascade across all of your metrics and result in incorrect analysis of...
9% - ights/Blog/Measurement-in-the-Evolving-App-Environment

Mes Digital en Colombia

The most popular online activity in Colombia during the month of July was Social Networking, accounting for nearly 7 hours on average per visitor. Colombians also spent their time visiting Multimedia sites reaching 3 hours that month.
9% - ights/Blog/A-Digital-Month-in-Colombia

comScore Reports June 2013 US Smartphone Subscriber Market Share

comScore Reports June 2013 U.S. Smartphone Subscriber Market Share
9% - ights/Press-Releases/2013/8/comScore-Reports-June-2013-US-Smartphone-Subscriber-Market-Share

Global Study Reveals Online Shoppers Want More Convenience

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and UPS (NYSE: UPS) today released the global study in the UPS Pulse of the Online Shopper™ series, revealing online shoppers are looking for more control over their shipping and...
9% - ights/Press-Releases/2013/9/Global-Study-Reveals-Online-Shoppers-Want-More-Convenience

comScore Releases August 2013 US Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in August with 66.9 percent of search queries...
9% - ights/Press-Releases/2013/9/comScore-Releases-August-2013-US-Search-Engine-Rankings

Be On Selects comScore validated Campaign Essentials for Global Campaign Measurement

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today announced that branded entertainment platform Be On, a division of AOL Networks, has selected comScore validated Campaign Essentials (vCE) as its global campaign...
9% - ights/Press-Releases/2013/9/Be-On-Selects-comScore-validated-Campaign-Essentials-for-Global-Campaign-Measurement

Understanding the Big Trends of Global Digital Market

In 1996, two-thirds of the world’s internet population was in the United States. Today, 40 percent of the online audience is in Asia Pacific, making it the largest internet region. At this introductory session, Enrico Verhulst presents the shifting patterns...
9% - ights/Presentations-and-Whitepapers/2013/Understanding-the-Big-Trends-of-Global-Digital-Market

comScore Releases September 2013 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 188.7 million Americans watched 46 billion online content videos in September, while the number of video ad...
9% - ights/Press-Releases/2013/10/comScore-Releases-September-2013-US-Online-Video-Rankings

comScore Releases August 2013 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 188.5 million Americans watched 46.7 billion online content videos in August, while the number of video ad...
9% - ights/Press-Releases/2013/9/comScore-Releases-August-2013-U.S.-Online-Video-Rankings

TRA and comScore Partner to Provide Industry Leading Single-Source Cross-Media Measurement Solution to PG

TRA and comScore Partner to Provide Industry Leading Single-Source Cross-Media Measurement Solution to P&G
9% - ights/Press-Releases/TRA-and-comScore-Partner-to-Provide-Industry-Leading-Single-Source-Cross-Media-Measurement-Solution-to-PG