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App Wars: Does the little guy have a chance against Facebook, Apple & Google?

It’s no secret that mobile is the way of the future. But what does it take to make a successful app? Are certain categories more popular than others? Do free apps do better than paid? Gian Fulgoni, comScore co-founder, provides answers on Yahoo Finance.
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Solving the Multi-Platform Video Measurement Challenge

Technological innovation occurs rapidly, and consumers have always been quick to adapt. One area this is especially true is digital video, as mass adoption of smartphones and tablets, combined with faster 4G internet speeds have fueled explosive growth....
9% - ights/Blog/Solving-the-Multi-Platform-Video-Measurement-Challenge

MDA and comScore Release Rankings of Top Web Entities in Malaysia for January 2015

The Malaysian Digital Association (MDA) and comScore today released their monthly rankings of web activity for the top online entities in Malaysia for January 2015 based on data from the comScore MMX™ and comScore Mobile Metrix® services.
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Comment apporter de la confiance en Programmatique


9% - ights/Presentations-and-Whitepapers/2015/Unlocking-Programmatics-Potential-Delivering-Trust-in-Programmatic-Paris

Viewability Online Video and Social Media

As a start to 2015, comScore is pleased to share these three articles at a regional level. We have the certification from CIM Mexico (Consejo de Investigación de Medios) for our online campaign validation tool: validated Campaign Essentials™ (vCE®), and...
9% - ights/Blog/Viewability-Online-Video-and-Social-Media

New Brightcove Video Player Receives Broad Support from the Video Ecosystem

Brightcove Inc. (NASDAQ: BCOV), a leading provider of cloud services for video, today announced that the new Brightcove Player, which powers the next generation of video experiences across Brightcove’s suite of products, has received broad support across...
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MDA and comScore Release Rankings of Top Web Entities in Malaysia for December 2014

The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released...
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comScore Announces Global Integration with Flurry from Yahoo to Bring Independent Audience Measurement to Mobile App Publishers

comScore, Inc. (NASDAQ : SCOR), a leader in measuring the digital world, today announced an integration with Flurry from Yahoo (NASDAQ: YHOO) through Yahoo’s Flurry Pulse solution, which will enable Flurry clients to streamline application tagging required...
9% - ights/Press-Releases/2015/2/comScore-Announces-Global-Integration-with-Flurry-from-Yahoo-to-Bring-Independent-Audience-Measurement-to-Mobile-App-Publishers

comScore Releases January 2015 US Desktop Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch™ analysis of the U.S. desktop search marketplace. Google Sites led the explicit core search market in January with 64.4 percent of search...
9% - ights/Rankings/comScore-Releases-January-2015-US-Desktop-Search-Engine-Rankings

Time spent online by the numbers

Gian Fulgoni, comScore co-founder, talks about the digital media impact of mobile and provides insight to the time we spend on digital platforms.
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