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COVID-19 and its Continued Impact on the Auto Industry

As we enter the second month of stay-at-home measures, the U.S. economy continues to reel. The automotive industry in particular has been hit hard, with Comscore data showing a 25 percent decline in new vehicle demand year-over-year as of mid-March 2020....
9% - ights/Blog/COVID-19-and-its-Continued-Impact-on-the-Auto-Industry

Comscore Sees Signs of Stabilizing Automotive Consumer Demand

As the COVID-19 pandemic continues to affect consumer demand, there are indications that the worst might be over for the automotive industry. New insights from Comscore shows that the significant drop in consumer demand for new vehicles seen across March...
9% - ights/Press-Releases/2020/4/Comscore-Sees-Signs-of-Stabilizing-Automotive-Consumer-Demand

Impact of COVID-19 on Digital Media Consumption in APAC

The exponential spread of COVID-19 has generated unrivalled disruption and triggered changes in consumers’ behaviour. The APAC Client Insights team analysed the most recent data and here are some updates on the shifting digital consumption trends in Hong...
9% - ights/Blog/Impact-of-COVID-19-on-Digital-Media-Consumption-in-APAC

Television and Video Advertising Measurement-the Next Generation

Comscore launched a new partnership with LiveRamp to combine our companies’ collective television and video intelligence to develop new and innovative privacy-focused services across the advertising ecosystem.
9% - ights/Blog/Television-and-Video-Advertising-Measurement-the-Next-Generation

Consumer Trends in Online Retail Continue to Shift During the Coronavirus Pandemic

With yet another month of social distancing behind us, we took another look at the performance of online retail during the coronavirus pandemic. Following up on a prior blog, where we focused on the CPG/Grocery, Home Furnishings, Consumer Electronics,...
9% - ights/Blog/Consumer-Trends-in-Online-Retail-Continue-to-Shift-During-the-Coronavirus-Pandemic

Coronavirus pandemic and online media consumption: settling into the New Normal

There was little public reaction as governments across Europe extended the current coronavirus pandemic related lockdown period for at least a few more weeks, demonstrating the collective acceptance of the “new normal” that Europe has got used to.
9% - ights/Blog/Coronavirus-pandemic-and-online-media-consumption-settling-into-the-New-Normal

Context & Audiences, Targeting In Tandem


9% - ights/Videos/Interview/Context-Audiences-Targeting-In-Tandem

Comscore Reports First Quarter 2020 Results

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended March 31, 2020.
9% - ights/Press-Releases/2020/5/Comscore-Reports-First-Quarter-2020-Results

Online News/Information Landscape in APAC

News/Information is one of the top categories accessed by digital audiences worldwide, ranking higher than other popular categories such as entertainment and retail. In March 2020, APAC had most of the global News/Information unique visitors, representing...
9% - ights/Presentations-and-Whitepapers/2020/Online-News-Information-Landscape-in-APAC

I consumatori scoprono un nuovo interesse per progetti di fai da te e lavori per la casa durante il lockdown

As consumers across Europe adapt to the coronavirus pandemic, Comscore data has shown that many of those confined to home have decided to tackle home improvement projects they may have been putting off. With a combination of bank holidays and the desire...
9% - ights/Blog/Consumers-Turning-to-Home-Improvement-Projects-During-Lockdown