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As Print Newspapers Decline How Does Digital Fill the Void

You can’t help but read in the news today – ironically -- about the challenges facing the newspaper industry. In the course of the past few months, both the Rocky Mountain News and the Seattle Post-Intelligencer have ceased print news operations, with...
8% - ights/Blog/As-Print-Newspapers-Decline-How-Does-Digital-Fill-the-Void

comScore Media Metrix Ranks Top 50 U.S. Web Properties for June 2009

comScore, Inc. today released its monthly analysis of U.S. Web activity at the top online properties for June 2009 based on data from the comScore Media Metrix service. Online visitation to travel sites gained as Americans began planning and preparing...
8% - ights/Press-Releases/2009/7/comScore-Media-Metrix-Ranks-Top-50-U.S.-Web-Properties-for-June-2009

A Generation Ahead

I’ve been in media research for 29 years. I’ve been an executive at Arbitron, and President/CEO at Simmons. So, by now I might know a thing or two about this business. When I joined comScore in 2007, it was largely because I had long considered the company...
8% - ights/Blog/A-Generation-Ahead

Cross-Screen Synergy: Show me the (TV) money

As the line between Online Video and TV continues to blur, marketers are exploring the ways in which these two channels are different and capable of complementing one another – both by reaching people in different ways, as well as reaching different people....
8% - ights/Presentations-and-Whitepapers/2009/Cross-Screen-Synergy-Show-me-the-TV-money

comScore Wins MEFFY's Mobile Business Intelligence Award

Last month comScore was delighted to receive the M.E.F. Award for Business Intelligence in mobile media, a prestigious award acknowledging the work currently being done by comScore in conjunction with the GSMA and U.K. mobile operators to comprehensively...
8% - ights/Blog/comScore-Wins-MEFFY-s-Mobile-Business-Intelligence-Award