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comScore Reports May 2013 US Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. smartphone industry during the three month average period ending May 2013. Apple ranked as...
11% - ights/Press-Releases/2013/6/comScore-Reports-May-2013-US-Smartphone-Subscriber-Market-Share

comScore Reports April 2013 US Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. smartphone industry during the three month average period ending April 2013. Apple ranked...
11% - ights/Press-Releases/2013/6/comScore-Reports-April-2013-US-Smartphone-Subscriber-Market-Share

comScore Reports January 2013 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. smartphone industry during the three month average period ending January 2013. Apple ranked...
11% - ights/Press-Releases/2013/3/comScore-Reports-January-2013-U.S.-Smartphone-Subscriber-Market-Share

comScore Reports December 2012 US Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. smartphone industry during the three month average period ending December 2012. Apple ranked...
11% - ights/Press-Releases/2013/2/comScore-Reports-December-2012-US-Smartphone-Subscriber-Market-Share

Taking the Online Video Trend Offline

I was recently privileged to be asked to appear in Adam Buxton’s excellent new BBC3 pilot, MeeBox.
11% - ights/Blog/Taking-the-Online-Video-Trend-Offline

comScore Reports June 2013 US Smartphone Subscriber Market Share

comScore Reports June 2013 U.S. Smartphone Subscriber Market Share
11% - ights/Press-Releases/2013/8/comScore-Reports-June-2013-US-Smartphone-Subscriber-Market-Share

Why Are Millennials So Mobile

In comScore’s latest whitepaper, Marketing to Millennials: 5 Things Every Marketer Should Know, this interesting demographic (defined in the report as 18-34 year-olds) is shown to have immense value both presently and in the future. What make Millennials...
11% - ights/Blog/Why-Are-Millennials-So-Mobile

Understanding CNNs Unduplicated Cross Media Audience Footprint

comScore and CNN today released a report, based on comScore Xmedia™ data, highlighting the cross-media reach of CNN across TV, desktop and mobile. As media continues to converge and we embark upon a cross-media future, there is an increasing need to understand...
11% - ights/Blog/Understanding-CNNs-Unduplicated-Cross-Media-Audience-Footprint

Audience of the Moon

On Monday, August 21, 2017, the United States experienced an awesome event: the first solar eclipse visible across the contiguous U.S. since 1918. Millions of Americans paused their daily routines to step outside and admire our moon as it passed in front...
11% - ights/Blog/Audience-of-the-Moon

The Value of a Digital Ad

Digital advertising has come a long way over the past decade, but it is still far from reaching its full potential. Despite its many unique benefits, it remains unnecessarily complex, with much friction in the media planning and buying processes. Fortunately,...
11% - ights/Presentations-and-Whitepapers/2015/The-Value-of-a-Digital-Ad