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Best opening weekend box office haul for "F9" since 2019's "Star Wars"

Paul Dergarabedian, Senior Media Analyst at Comscore, joins CNBC's Worldwide Exchange to discuss the box office, after "F9" hauled in $70M in its domestic opening weekend.
21% - ights/Videos/Box-Office-Bites/Best-opening-weekend-box-office-haul-for-F9-since-2019-s-Star-Wars

Comscore Announces Spectacular Box Office Recovery in France

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced very positive news for theatrical exhibition in France, with our exclusive data demonstrating how the recovery of the movie theater...
21% - ights/Press-Releases/2021/6/Comscore-Announces-Spectacular-Box-Office-Recovery-in-France

Sports TV it s always the season part 1

There’s always a good reason to watch sports on TV. These days it’s the men’s Euro 2020 football championship (2021 edition), whilst later in the summer it might be the Tokyo Olympics, or even the British & Irish Lions tour to South Africa. With dedicated,...
16% - ights/Blog/Sports-TV-it-s-always-the-season-part-1

Comscore Publishes New Research Examining Future of App Measurement

The past several years have seen significant evolution in both the web browser environment and the ecosystem of regulations, laws, and consumer awareness about privacy. That’s why Comscore is excited to publish its latest whitepaper exploring the future...
17% - ights/Press-Releases/2021/6/Comscore-Publishes-New-Research-Examining-Future-of-App-Measurement

App Tracking Transparency and the Future of App Measurement

This whitepaper explores what the future for mobile app measurement looks like for content publishers and advertisers, as these players navigate privacy changes including iOS14.5 and Apple’s App Tracking Transparency framework. It also examines how measurement...
18% - ights/Presentations-and-Whitepapers/2021/App-Tracking-Transparency-and-the-Future-of-App-Measurement

Targeting Gen Z

Join Shareablee Account Director Grant Johmann for a conversation with Dietrich Zeledon, VP, Analytics at NBCUniversal Telemundo Enterprises and Maia McCann, Director, In The Know, about how brands can authentically connect with Gen Z.
19% - ights/Videos/Interview/Targeting-Gen-Z

Online Sports in Europe

This week’s article covers online sports consumption in the EU5 region. We include statistics for France, Germany, Italy, Spain, and the UK. Our snapshot covers sites that offer sporting news, sports magazines, scoreboards, fantasy leagues, and other...
18% - ights/Blog/Online-Sports-in-Europe

Cookie Free Targeting

Comscore has the cookie-free audience targeting solution that you need to continue reaching the same audiences but without user-level identifiers. No cookies, no hashed emails, just next generation solutions to reach your audience.
18% - ights/Blog/Cookie-Free-Targeting

Data Transfers and Standard Contractual Clauses Update

On 7 June 2021, the European Commission published long awaited modernized standard contractual clauses (“SCCs”) under the General Data Protection Regulation (“GDPR”) for data transfers.
18% - ights/Blog/Data-Transfers-and-Standard-Contractual-Clauses-Update

Comscore and Viant Partner to Expand Cookie-Free Predictive Audiences Access

Comscore announced a new partnership agreement with Viant Technology Inc. on the successful integration of Comscore’s entire contextual Activation suite into Viant’s advertising software, Adelphic®.
18% - ights/Press-Releases/2021/6/Comscore-and-Viant-Partner-to-Expand-Cookie-Free-Predictive-Audiences-Access