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Comscore Reports Third Quarter 2024 Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended September 30, 2024.
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ights/Press-Releases/2024/11/Comscore-Reports-Third-Quarter-2024-Results
Comscore Reports Fourth Quarter and Full Year 2024 Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the fourth quarter and full year ended December 31, 2024.
16% -
ights/Press-Releases/2025/2/Comscore-Reports-Fourth-Quarter-and-Full-Year-2024-Results
Comscore Reports Second Quarter 2025 Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended June 30, 2025.
16% -
ights/Press-Releases/2025/8/Comscore-Reports-Second-Quarter-2025-Results
comScore Releases Inaugural Data from Total Universe Report
comScore is excited to announce that we have released our first beta data set from the comScore Total Universe report, and we have some very interesting results to share. As background, the comScore Total Universe report provides audience measurement...
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ights/Blog/comScore-Releases-Inaugural-Data-from-Total-Universe-Report
Internet Seismometer Off the Charts from Yesterday’s Quake
Maybe we’re complete data geeks, but as we evacuated comScore’s headquarters in Reston, Virginia, a mere 72 miles from the epicenter of the largest earthquake to hit the region in the 67 years, the first thing on our minds was predicting the quake’s quantifiable...
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ights/Blog/Internet-Seismometer-Off-the-Charts-from-Yesterday-s-Quake
Debunking Five Myths about Holiday E-commerce
With the online holiday shopping and buying season in full swing, I thought it might be helpful to debunk five myths about e-commerce that still seem to be making the rounds in the media. Many of these myths have tended to originate as a result of the...
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ights/Blog/Debunking-Five-Myths-about-Holiday-E-commerce
In Push for Digital Dollars, Look Beyond CPG's Big TV Budgets
By any measure, sales of consumer package goods represent an enormous industry - convenience and club stores, supermarkets, supercenters and drug stores, macaroni, mouthwash, mustard and other daily necessities generate more than $1 trillion in annual...
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ights/Blog/In-Push-for-Digital-Dollars-Look-Beyond-CPG-s-Big-TV-Budgets
Viewability Benchmarks Show Many Ads Are Not In-View but Rates Vary by Publisher
comScore recently conducted an analysis of thousands of campaigns spanning a mix of global advertisers who ran their ads across a variety of publisher sites and ad networks/exchanges from of May 2012 through February 2013. The key finding was that 54%...
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ights/Blog/Viewability-Benchmarks-Show-Many-Ads-Are-Not-In-View-but-Rates-Vary-by-Publisher
Multi-Platform Media Usage is Not a Zero Sum Game
Conventional wisdom would suggest that in this age of media fragmentation, usage of multiple devices – TVs, PCs, smartphones, and tablets – would inevitably cannibalize one another. After watching hours of TV, the last thing you’d want to do is pick up...
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ights/Blog/Multi-Platform-Media-Usage-is-Not-a-Zero-Sum-Game
As Print Newspapers Decline How Does Digital Fill the Void
You can’t help but read in the news today – ironically -- about the challenges facing the newspaper industry. In the course of the past few months, both the Rocky Mountain News and the Seattle Post-Intelligencer have ceased print news operations, with...
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ights/Blog/As-Print-Newspapers-Decline-How-Does-Digital-Fill-the-Void
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