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Webinar Introdução à bilheteria de cinema e usos para marketing, agências e mídia

Confira a apresentação deste webinar Breve introdução aos fundamentos da bilheteria do cinema, como esta é aplicada na indústria cinematográfica e como ajuda empresas, agências de marketing & publicidade e licenciamento a alavancarem suas receitas. Além...
15% - ights/Presentations-and-Whitepapers/2023/Webinar-Introducao-e-bilheteria-de-cinema-e-usos-para-marketing-agencias-e-midia

MLB All Star Weekend Shines in San Francisco San Jose CA

It was All-Star week for Major League Baseball, and residents of the San Francisco-San Jose, CA market couldn’t look away.
65% - ights/Blog/MLB-All-Star-Weekend-Shines-in-San-Francisco-San-Jose-CA

Hey Barbie

A maior estreia do ano em nosso país, Barbie é o fenômeno cor-de-rosa que bombou na moda nas ruas, nos cinemas e nas redes sociais! Fique por dentro dos dados de cinema e social durante a estreia deste longa-metragem, baixe o infográfico!
64% - ights/Infographics/Hey-Barbie

Barbenheimer and Redefining Movie Marketing Strategies

It’s a critical time for the industry, and we’ve seen a real boost for the theatrical movie business, with the double release of Barbie and Oppenheimer globally.
35% - ights/Blog/Barbenheimer-and-Redefining-Movie-Marketing-Strategies

Transforming Consumer Validation Into Campaign Success

From content and engagement to the latest reach and frequency insights across devices and screens and successful targeting, Comscore shares the latest trends and where the needle is heading in H2.
23% - ights/Presentations-and-Whitepapers/2023/Transforming-Consumer-Validation-Into-Campaign-Success

Wimbledon 2023 La victoria de Alcaraz inaugura una nueva era en el tenis y las redes sociales se disparan

Social media engagement for Wimbledon-related content from brands, publishers, and influencers around the world reached more than 159 million actions - a 113% increase over 2022.
24% - ights/Blog/Wimbledon-2023-Alcaraz-wins-to-usher-in-a-new-era-with-social-media-a-key-player

La oportunidad en Social Media de los Medios de México

Junto a Medios Masivos Mexicanos, analizaremos los desafíos y oportunidades de las redes sociales para los medios de comunicación en México. Descargue la presentación para conocer cómo las mediciones de alcance extendido (extended reach) y el análisis...
23% - ights/Presentations-and-Whitepapers/2023/La-oportunidad-en-Social-Media-de-los-Medios-de-Mexico

Comscore To Announce Second Quarter 2023 Financial Results

Comscore, Inc. (Nasdaq: SCOR) today announced that it plans to hold a conference call on Tuesday, August 8th at 5:00 p.m. ET to discuss its financial results for the second quarter ended June 30, 2023
26% - ights/Press-Releases/2023/7/Comscore-To-Announce-Second-Quarter-2023-Financial-Results

OTT & CTV Quick Guide: Key insights every advertiser should know on the impact of streaming

Discover the latest insights and trends surrounding Connected TV (CTV) and Over-The-Top (OTT) video consumption through a series of simple, concise data points in the OTT & CTV quick guide report.
27% - ights/Presentations-and-Whitepapers/2023/OTT-CTV-Quick-Guide-Key-insights-every-advertiser-should-know-on-the-impact-of-streaming

Game On How to Unlock the Potential of Fall Sports Viewership

Picture this: The leaves are starting to change, the days are getting shorter and school is back in full swing. These telltale signs can only mean one thing. Fall has arrived.
26% - ights/Blog/Game-On-How-to-Unlock-the-Potential-of-Fall-Sports-Viewership