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El futuro digital Temas clave del evento Programmatic Morning

El evento "Programmatic Morning: Identificación & Medición" se ha consolidado como un punto de encuentro esencial para comprender el futuro digital. Julia Sizova Granero, Country Manager South EMEA, participó en la mesa redonda sobre "Soluciones de medición...
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Activation

Activate campaigns and package inventory by turning granular audiences and contextual data into actionable targets.
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6 of the 10 Fastest Broadband Markets Are in the East Coast

In Q2 2011, comScore’s speed tests showed that over 65% of broadband connected homes across the United States achieved average download speeds at or above the 4 Mbit broadband speed definition set by the Federal Communications Commission in June 2010.
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Top US Web Sites

Local Information Sources Meet Nationwide Demand for Hurricane Katrina Information
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SuperBowl Ad Propels Growth at Hulu

comScore today released its monthly analysis of U.S. consumer activity at the top online properties for February 2009 based on data from the comScore Media Metrix service.
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Parallel Decisions that Improve Campaign Accuracy and Effectiveness

At Spectrum Reach, we are committed to delivering the best solutions to advertisers. That's why Comscore is our preferred measurement partner and impressions are our preferred currency. By using Comscore's advanced measurement, advertisers gain accurate...
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Maximizing the value of ad buys with Secret Weapon Media Agency

Secret Weapon Media Agency used Comscore insights to help their local RV dealership client reallocate budget to maximize value
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Using Comscore insights to understand the consumer journey

In a previous report on the fast-moving consumer goods (FMCG) sector, Comscore revealed that the UK’s digital food retail audience is the largest in Europe.
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Proving the value of Comscore measurement with WIS-TV

WIS-TV, a local NBC affiliate in Columbia, SC, educated a client on the power of Comscore data and won their business as a result.
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Increasing in-target delivery with Centro

Comscore pre-bid insights substantially increased in-target delivery for Cento clients
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