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CES Highlights Test

Take a look at some of Comscore's top highlights from CES 2025.
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Coronavirus pandemic and online behavioural shifts March 30 update

A top-level look at how the coronavirus pandemic is affecting online consumer behaviour in Europe.
99% - ights/Blog/Coronavirus-pandemic-and-online-behavioural-shifts-March-30-update

New Comscore Data Finds Electric Vehicle Makers See Biggest Year-Over-Year Growth in Website Visitation

New research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, shows visitation to electric vehicle segment websites surged 92 percent in the 2019 calendar year compared to 2018. The rising...
99% - ights/Press-Releases/2020/3/New-Comscore-Data-Finds-Electric-Vehicle-Makers-See-Biggest-Year-Over-Year-Growth-in-Website-Visitation

Media Consumption during the Coronavirus Pandemic

Coronavirus Insights, A top-level look at how the COVID-19 pandemic is affecting audience and consumer behavior across platforms.
99% - ights/Blog/Media-Consumption-during-the-Coronavirus-Pandemic

Comscore Sees Shifting Category Trends for Digital Audiences Amid Pandemic

In analyzing digital consumption across several key categories for the most recent week of data (March 16-22, 2020), we uncovered several important trends in progress in response to the continuing COVID-19 crisis:
99% - ights/Blog/Comscore-Sees-Shifting-Category-Trends-for-Digital-Audiences-Amid-Pandemic

Pursuit Channel: winning automotive ad placements with Comscore TV measurement and Advanced Audiences™

Pursuit Channel, an outdoor enthusiast network and Comscore TV client, learned that a major ad agency was not planning to include them in a nationally ranked mid-sized truck ad buy.
99% - e-Studies/Pursuit-Channel-winning-automotive-ad-placements-with-Comscore-TV-measurement-and-Advanced-Audiences

Measuring the Impact of Live Streams

An agency leveraged Comscore Branded Content powered by Hive to measure and understand the impact of JBL integrations in 6 Twitch livestreams
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Consumer Trends in Online Retail Continue to Shift During the Coronavirus Pandemic

With yet another month of social distancing behind us, we took another look at the performance of online retail during the coronavirus pandemic. Following up on a prior blog, where we focused on the CPG/Grocery, Home Furnishings, Consumer Electronics,...
99% - ights/Blog/Consumer-Trends-in-Online-Retail-Continue-to-Shift-During-the-Coronavirus-Pandemic

Comscore Finds Increased In-Home Data Usage in US Amid Global Pandemic

During the COVID-19 pandemic, in-home device usage surged in the United States as millions of Americans complied with stay-at-home orders. Continued research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media...
99% - ights/Press-Releases/2020/7/Comscore-Finds-Increased-In-Home-Data-Usage-in-US-Amid-Global-Pandemic

Comscore Finds Consumers PreThanksgiving Interest in Online Retail Overshadowed Black Friday

Amid the continuing COVID-19 pandemic, new research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, found that more U.S. consumers are flocking to online retail for their holiday shopping...
99% - ights/Press-Releases/2020/12/Comscore-Finds-Consumers-PreThanksgiving-Interest-in-Online-Retail-Overshadowed-Black-Friday