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Hey Barbie

A maior estreia do ano em nosso país, Barbie é o fenômeno cor-de-rosa que bombou na moda nas ruas, nos cinemas e nas redes sociais! Fique por dentro dos dados de cinema e social durante a estreia deste longa-metragem, baixe o infográfico!
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Barbenheimer and Redefining Movie Marketing Strategies

It’s a critical time for the industry, and we’ve seen a real boost for the theatrical movie business, with the double release of Barbie and Oppenheimer globally.
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Wimbledon 2023 La victoria de Alcaraz inaugura una nueva era en el tenis y las redes sociales se disparan

Social media engagement for Wimbledon-related content from brands, publishers, and influencers around the world reached more than 159 million actions - a 113% increase over 2022.
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Comscore To Announce Second Quarter 2023 Financial Results

Comscore, Inc. (Nasdaq: SCOR) today announced that it plans to hold a conference call on Tuesday, August 8th at 5:00 p.m. ET to discuss its financial results for the second quarter ended June 30, 2023
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Game On How to Unlock the Potential of Fall Sports Viewership

Picture this: The leaves are starting to change, the days are getting shorter and school is back in full swing. These telltale signs can only mean one thing. Fall has arrived.
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NASCAR and Local News Drive Chicago IL Viewing

Local news coverage and NASCAR were on the minds of Chicago, IL residents this week, as the city earned over 120 million hours of television watched.
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Brasil Mexico e Argentina lideram na adocao da TV Conectada

Brasil lidera con 50% de CTV watchers entre su población internauta, seguido por México con un 47% y Argentina en tercer lugar con un 44% mientras que Uruguay reporta el menor índice de con 31% de CTV watchers.
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'La Velada del Año 3': Un fenómeno global que rompe récords en el mundo del streaming

El sábado 1 de julio de 2023, tuvo lugar el evento más destacado del mundo del streaming. Ibai Llanos, el reconocido influencer y presentador español, organizó 'La Velada del Año 3', un emocionante encuentro que reunió a varios streamers, youtubers, artistas...
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How the Womens World Cup Scores Big

Once every four years the world’s best women’s soccer players battle it out to honor their countries and chase the title of world champion.
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Its All About MLB Baseball in Cleveland OH

It was all about the Cleveland Guardians MLB team this week in Cleveland, OH, as the market earned over 63 million total hours of live television viewed.
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