May 21, 2024

Sales Director, Proximic

Job Title: Sales Director, Proximic
Location: London, UK

About This Role:

Come join Proximic by Comscore’s team, a high growth startup within Comscore! Our team is relentlessly pursuing how to change the world of programmatic advertising by turning existing targeting solutions on their head and leading the industry with new technologies without sacrificing privacy. We are passionate about helping brands, agencies, publishers, and ad platforms to reach the right audiences while maximizing ROI in new innovative ways.

We are growing fast and looking to hire a Sales Director to grow our sales team as our first seller outside of the U.S. and focusing on the European market. From your first day, you will be able to make a valuable contribution to the team. This is a rare role in that it will have the opportunity to be part of our transformation in a startup environment, all with the backing of an established and trusted industry provider. We are focused on growth, scrappiness, and innovation, and looking for someone who has the drive and passion to help us put it all together and crush it in market.

We are seeking a high performing individual with strong initiative and a passionate drive for data and the programmatic space to join our team. The ideal candidate will have an entrepreneurial spirit and be motivated to play a key role in building and maintaining relationships with key stakeholders at brands, agencies, and publishers, and helping them derive value from Proximic by Comscore’s best in class audience and contextual targeting assets.

What You’ll Do:

  • Manage our International agency, publisher and platform sales efforts with a drive to consistently meet and exceed revenue expectations, ensuring a pipeline of new business.
  • Identify sales opportunities across the Proximic business with key partners by prospecting within your market and uncovering new opportunities
  • Hunt new contacts / prospect new clients within named prospect account list
  • Help shape our International buy and sell-side strategy including leveraging the use of contextual audiences to combat signal loss, bid enrichment, and inventory packaging to drive revenue.
  • Educate and reinforce Comscore’s value proposition through key messaging and providing deeper understanding of benefits to clients of Proximic’s solutions
  • Act as programmatic subject matter expert: partner with Comscore measurement sales counterparts to uncover new opportunities and support account growth
  • Understand the evolving market, including buyer needs, programmatic industry trends, and the competitive landscape
  • Maintain and establish strategic relationships with clients to bolster the relationships the existing sales team has built and identify strategic partnerships

What You’ll Need:

  • 3-5 years’ direct quota-carrying sales experience in digital media, programmatic, data driven targeting, or ad tech/mar tech space
  • Track record and demonstrated success in consistently exceeding sales goals
  • Experience in the programmatic and/or ad tech space or advertising data vendors
  • Robust working knowledge of the advertising technology and programmatic landscape and ecosystem (DSP's, SSP's, DMP's, Ad Servers, 3rd Party Data)
  • Demonstrated success in growing and retaining business. Highly skilled in building trust by understanding client objectives and recommending best practices
  • Ability to quickly grasp and adapt in a fast-paced technology, data-driven environment
  • Strategic thinker
  • Initiative to grow and retain business
  • Sense of humor and can-do attitude are a must
  • Rolodex of industry contacts
  • Excellent people skills to interact with colleagues, clients, and third parties
  • Fits with our firm ‘no jerks, no matter what’ hiring policy


  • Private Medical and Dental insurance is offered to our employees and their immediate family: Comscore contributes 80% and the remaining 20% is paid by employees;
  • Travel insurance (both for business and personal reasons) is fully covered by Comscore;
  • Life and Income Protection Insurance Schemes are fully covered by Comscore;
  • 25 Annual Leave days per annum;
  • Comscore also provides a paid “Recharge Week” over the Christmas and New Year period, so that you can start the new year fresh.
  • Flexible work arrangements;
  • Enhanced Maternity Pay: the first 12 weeks' of an employee’s maternity leave is 100% paid by Comscore;
  • “Summer Hours” are offered from June to September: Comscore offers employees the flexibility to work more hours from Monday to Thursday, and the hours can be offset on Friday from 2:00pm onwards.
  • Employees are eligible to participate in our Cycle to Work scheme, enjoying tax benefits when you hire and/or buy a bike via Comscore’s provider;
  • Paid special leave days, such as Paternity, Shared Parental Leave and so on;
  • An interest free “Season Ticket Loan”;
  • Comscore contributes 4% to Comscore’s Group Stakeholder Pension (SHP).

About Comscore:


At Comscore, we’re pioneering the future of cross-platform media measurement, arming organizations with the insights they need to make decisions with confidence. Central to this aim are our people who work together to simplify the complex on behalf of our clients & partners. Though our roles and skills are varied, we’re united by our commitment to five underlying values: Integrity, Velocity, Accountability, Teamwork, and Servant Leadership. If you’re motivated by big challenges and interested in helping some of the largest and most important media properties and brands navigate the future of media, we’d love to hear from you.   

Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and set-top box audiences and advertising at scale, Comscore is the industry’s emerging, third-party source for reliable and comprehensive cross-platform measurement. To learn more about Comscore, please visit

Comscore is committed to creating an inclusive culture, encouraging diversity.


Sales Director, Proximic

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