- November 22, 2010

Top 10 European Countries by Retail Penetration

The U.K. led all European countries with the largest percentage of users visiting online retailers in October 2010, with 89.3% of the population doing so.

France was a close second with 84.3% reach, followed by 81.7% of German online users looking at online retail sites in October.

Top 10 European Countries by Retail Penetration