Closed Loop Cross-Platform Audience Reach with Comscore
Top 10 YouTube Partners by Videos per Male Viewer
Pre-Testing Ad Creative Pays for Itself
Men and Women Respond Differently To Various Types of Creative Ad Elements
A recent Data Gem, entitled Men More Difficult to Persuade with Advertising than Women, revealed that while men and women recall advertising at similar levels, men are generally less responsive to adv...
iPhone and Android Traffic by Connection Type
How Many Ads Do You Watch Per Content Video?
Visitation to Top Cholesterol Drug Sites Influenced $196 Million in New Sta...
In 2010, visitation to top cholesterol drug sites showed a significant positive influence in driving conversions, as $196 million in new patient starts were associated with lifts in brand awareness an...
Mobile Photo Usage by Market
U.S. Video Advertising as a Percentage of Total Online Video Consumption
Share of Display Ad Impressions by Top Publisher Category in 2010
Top Social Network Publishers by Advertising Exposed Reach %
Facebook Display Ad Share by Country