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Gaming Continues Upward Trajectory, Fueled by Mobile Gaming Apps

The online and mobile gaming industry has seen impressive growth over the past several years, and it has earned its spot as a dominant category in online and mobile media consumption. In this blog pos...

A New Paradigm for Television and Cross-Platform Personification

Comscore’s new personification solution is designed to extract reliable person-level audience estimates at granular levels in multiple contexts, including local market, cross-platform, and OTT.