The State of Social Media
With mobile now the leading digital platform in many global markets, publishers and advertisers need to understand the full extent of their global multi-platform audience’s behaviors. How will these shifts in media consumption change the way to reach their audiences most efficiently?
Comscore makes audiences and advertising more valuable by providing trusted, independent metrics for a total view of the consumer.
Comscore Media Metrix® Multi-Platform provides an unduplicated view of total audience behavior across desktops, smartphones and tablets.
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