Digital Future in Focus
During this webinar, Mike Shaw, VP Sales at Comscore, presented insights from the “Global Digital Future in Focus” report. The study examines key trends affecting the global digital ecosystem, how the landscape has changed, who is leading the way, and what other regions can expect to see.
Some topics that were covered during this webinar:
- Desktop evolution has created polarised audiences and behaviours
- Mobile isn’t detrimental to desktop, but creates new digital time and audiences
- Digital video is growing but fragmenting further
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