#RIPGRPs: Evolving the Metrics That Move Us Forward
Q and A Search: Who, What, Where, When, Why and How
Oscar Efforts Successfully Court Younger Demographics Online
What’s My Comp Index?
In today’s frantic digital media environment (how many times have you heard, “I need it yesterday”?), we often get asked by media planners and sellers, “what’s the comp index?” or “what’s my comp inde...
Daily Mobile Consumption in the U.S.
2010 Mobile Year in Review
Digital Analytix First to Comply with IAB and ABCe Terminology Guidelines f...
Yesterday I wrote about Comscore’s exciting global launch of Digital Analytix, our next generation web analytics platform that aims to overcome many of the most chronic and acute pain points of web an...
Comscore Introduces Digital Analytix: Overcoming Pain Points with Digital D...
A Retrospective View of 50 Years of Advertising Research
Women in Mobile Data
The 2010 Mobile Year in Review - Europe
Maximizing Returns with Digital Media
Android Takes Lead in U.S. Smartphone Market
Facebook and Twitter Most European Users Between 15-24 Years Old
Facebook is Nr.1 Social Network in 15 of 18 European Markets
E-mail still Popular Among the Older Generation in Europe
Groupon Contributes to Significant Growth for Coupon Sites in Europe
2010 Europe Digital Year in Review
Weather Forecast? Don’t know, check Google...