#RIPGRPs: Evolving the Metrics That Move Us Forward
Don’t Just Tell Me, Entertain Me! - Transmedia in Advertising
The Resurgence in the U.S. Online Auto Insurance Industry
A Look Back at the Digital Year in Canada
Last week Comscore released the Canada 2009 Digital Year in Review, a report covering the top trends that have shaped the Canadian digital media landscape in the past year, as well as a look ahead to...
2010 Online Auto Insurance Report
Four Times Zero Is Still Zero
Unified Digital Measurement™: Not Just Another Pretty (Hybrid) Face
By now, many in the digital space have heard of Comscore’s Media Metrix 360 initiative. This represented a major enhancement to Comscore’s original panel-only audience measurement approach, where we b...
Comscore Debuts Video Measurement in Asia-Pac
The Varying Impact of Ad Frequency in the Digital Environment
The Relaunch of Syfy: When Search Shapes the Brand
Four Ways to Improve Display Advertising
The Power of Plan Metrix: Using Plan Metrix and Comscore Data for Powerful...
Chatroulette Takes the College Crowd by Storm
The Comscore Data Passport - First Half 2010
ARS Findings for Retailers: Focus on Advertising Creative Can Yield Big Div...
GSMA Mobile Media Metrics Mobile World Congress Seminar
The Sad Plight of Small Businesses
ePharma Summit 2010 and the Importance of Metrics
The 2009 U.S. Digital Year in Review