- July 26, 2017

UKOM Insights – Airbnb

It is no secret that Airbnb’s popularity has continued to soar, with April 2017 UKOM approved Comscore data showcasing that nearly 3 million adults in the UK were looking for or posting rentals on the site, but just how does Airbnb’s consumer usage compare to the travel accommodation sector?

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Key areas that are covered:

  • The growth of Airbnb visitors versus hotel and holiday rental websites
  • A look at the audience and time spent of Airbnb versus Trivago, Expedia owned brands, dedicated travel lodging sites and major hotel chains
  • An insight into Airbnb’s demographics

Contact us today to learn more about this latest UKOM Insight piece.

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