Americans Turn to Career Sites During Economic Downturn

CareerBuilder Leads Category, Followed by Yahoo! HotJobs and Monster

RESTON, VA, July 28, 2009 – Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a June 2009 overview of the career services & development category based on data from Comscore MMX and Comscore Marketer. The study revealed that more than 65 million Americans visited the category in June, representing a 10-percent increase versus year ago, ranking it as one of the top-growing site categories. Seven of the top ten sites in the category achieved double-digit gains during that period.

CareerBuilder LLC led the category with 21.7 million unique visitors, followed by Yahoo! HotJobs with 17.9 million visitors (up 23 percent vs. year ago) and Monster.com with 14.5 million visitors (up 6 percent). The next three sites in the ranking have each achieved substantial growth in the past year, with Indeed growing 59 percent to 8 million visitors, Job.com Sites up 46 percent to 7.4 million visitors, and SnagAJob up 48 percent to 4.7 million visitors.

Top Career Resource Sites
June 2009 vs. June 2008
Total U.S. – Home/Work/University Locations
Source: Comscore MMX

Total Unique Visitors (000)

Jun-2008

Jun-2009

% Change

Total Internet : Total Audience

189,873

193,896

2

Career Services and Development

59,031

65,221

10

CareerBuilder LLC

22,033

21,704

-1

Yahoo! HotJobs

14,535

17,861

23

Monster

13,605

14,472

6

Indeed

5,046

8,046

59

Job.com Sites

5,049

7,378

46

SnagAJob

3,160

4,662

48

Simply Hired, Inc.

2,882

3,876

35

JOBSONLINE.NET

2,294

2,996

31

OPM

973

2,765

184

BRASSRING.COM

2,249

2,005

-11

“Job and career-related resources continue to be one of the fastest-growing categories online, which is not surprising given the current state of the economy and the number of people seeking job opportunities and career advice,” said Jeff Hackett, Comscore senior vice president. “The top three sites in the category – CareerBuilder, HotJobs and Monster – have maintained their leadership positions for several years now, but there are also a few upstarts in the industry making some noise. Certainly with millions of Americans reevaluating their careers right now there is opportunity for continued growth and innovation in this segment of the online marketplace.”

Customer Service is Most Searched Occupation on Career Resources Sites

Comscore also conducted an analysis of the most searched occupations within the career services & development category to understand which jobs are in high demand and/or supply. “Customer service” ranked as the most searched occupation with 273,000 people searching on that term in the category in June, followed by “warehouse” (257,000 searchers) and “sales” (217,000 searchers).

Top 10 Occupations Searched* on Career Service & Development Sites
June 2009
Total U.S. – Home/Work/University Locations
Source: Comscore Marketer

Occupation / Search Term

Searchers

Customer Service

273,310

Warehouse

257,484

Sales

216,784

Receptionist

178,787

Medical Assistant

161,232

Clerical

149,728

Construction

144,554

Driver

132,947

Retail

127,751

Security

107,219

*Based on exact matches of search terms

About Comscore

Comscore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital marketing intelligence. For more information, please visit www.comscore.com/companyinfo.

Contact:
Sarah Radwanick
Director, Regional Product Marketing
Comscore, Inc.
+44 (0) 20 7099 1784
worldpress@comscore.com