2025 State of Programmatic Report
The television landscape has undergone an incredible amount of change over the last few years, along with these challenges have come new opportunities to move the industry forward into the next chapter.
Comscore's TV Talks podcast series unpacks the latest insights from industry leaders in conversation with our CEO Jon Carpenter.
In our latest episode of TV Talks – NBCUniversal's Chief Revenue Officer and President of Local Sales Frank Comerford joins Comscore’s CEO Jon Carpenter live at the NAB Show 2023 to double click into audience behavior and the importance of local to the ad and media ecosystems. Read more
The Age of Advanced Audiences
Comscore TV Local provides unique viewing behaviors across all 210 markets, with insights for household-level and advanced audience reporting. Person-level demos are also...
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Comscore TV National provides television buyers and sellers with precise, massive-scale capturing insights at the household-level and with advanced audiences....