More Insights

Growth of Mobile Market Enablers in the U.S.

From December 2009 to December 2010, the percentage of mobile phone subscribers in the U.S. with unlimited data plans increased from 21.3 percent to 29.0 percent, with more phones now requiring an unl...

U.S. Video Advertising as a Percentage of Total Online Video Consumption

According to December 2010 Video Metrix data, video ads comprised 16.4 percent of all videos streamed, up from 12.2 percent in June. Although video ads now account for approximately one in every six v...