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Comscore's 2024 State of Digital Commerce Report
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Making the Right Bets When It Comes to Programmatic
Proximic by Comsore is officially one! I remember fondly my children's first birthdays. We threw them each a big party, but the parties were really for the adults - a celebration of surviving the slee...
Comscore Transforms Local and National Ad Campaigns with Pioneering Cross-P...
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The Social Bowl: Top Brands, Influencers and Content throughout the Big Gam...
On one of advertising’s biggest nights of the year, linear TV remains undisputed in terms of audience reach. Supplemented by incrementality from digital, the combination calls for a well-targeted cros...
Unlocking the Advertising Power of YouTube
The iOS Opportunity: Why iPhone audiences should be prioritized by advertis...
Growing Big Game Audiences in 2024