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AdXpose + Comscore: A Gamechanger for Online Advertising Measurement

Comscore is very excited to announce today that it has entered into a definitive agreement to acquire AdXpose, a leader in ad verification, optimization and brand safety. Consistent with Comscore’s t...

Males More Likely to Visit Personals Sites in the U.S.

In June 2011, more than 24.4 million online users in the U.S. visited a site in the Personals category. A deeper look at these visitors revealed that males account for a much larger share of visitors...