More Insights

The Rise of the iPhone

With the impending release of the next generation of iPhones around the corner, Comscore analyzed the potential impact of a new iPhone on the U.S. mobile industry in a new report, iPhone 5: Implicatio...

Tablets Now Account for 28 Percent of Non-Computer Digital Traffic in the U...

Today, Amazon entered the rapidly growing tablet market with the introduction of Kindle Fire. The latest data from Comscore Device Essentials shows that tablets account for an increasing share of digi...