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CES Highlights
Take a look at some of Comscore's top highlights from CES 2025.
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fts/CES-Highlights
2015 Europe Digital Future in Focus
The 2015 Digital Future in Focus Reports share key figures and trends in digital behavior across the global markets measured by comScore.
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ights/Blog/2015-Europe-Digital-Future-in-Focus
comScore Social Essentials Shows that “Craftsman Experience” Doubles Social Media Reach and Drives More Visits to Sears Websites
One of the best things social media has done for marketing is to give it some creative energy again. Not since the 1999 Internet heyday have we seen brands innovate so many unique ways to generate audience “buzz” among a group of people they’re trying...
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ights/Blog/comScore-Social-Essentials-Shows-that-Craftsman-Experience-Doubles-Social-Media-Reach-and-Drives-More-Visits-to-Sears-Websites
In-View and In-Target Campaign Benchmarks Reveal Variability in Delivery across Europe
Understanding campaign performance is critical for all stakeholders in the digital advertising ecosystem.
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ights/Blog/In-View-and-In-Target-Campaign-Benchmarks-Reveal-Variability-in-Delivery-across-Europe
Social Scorecard Semanal
Estas son las publicaciones, las marcas y los influencers que han liderado las redes sociales en España
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Internet Support Critical for Obama Victory
Even into the final days of the U.S. Presidential campaign, the Internet played a significant role, as it has throughout most of the season. Both presidential candidates made use of the channel to advance their respective messages, whether by outlining...
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ights/Blog/Internet-Support-Critical-for-Obama-Victory
More than Snow Fell: How an Early Winter Storm Brought Down Internet Traffic in Connecticut
When an early snowstorm hit the Northeast on October 29, it left much of the hardest-hit areas in the region crippled without electricity, landline phone service, or fixed-line (i.e. classic web) Internet service as cable lines were brought down by the...
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ights/Blog/More-than-Snow-Fell-How-an-Early-Winter-Storm-Brought-Down-Internet-Traffic-in-Connecticut
Digital Campaign Benchmarks How Are Your Campaigns Performing Versus the Canadian Norms
To help guide the industry to better understand campaign delivery on the whole, comScore releases industry benchmarks from the more than 200 billion impressions it measures across the globe from its comScore validate Campaign Essentials (vCE) service....
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ights/Blog/Digital-Campaign-Benchmarks-How-Are-Your-Campaigns-Performing-Versus-the-Canadian-Norms
After the Quake: Mobile Internet Use Soars in Wake of Japan Crisis
Japan has long been one of the world’s most connected populations, with 100.9 million mobile subscribers in December 2010 and more than 75 percent of these subscribers connecting to mobile media. When compared to users in the US and EU5 countries, Japanese...
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ights/Blog/After-the-Quake-Mobile-Internet-Use-Soars-in-Wake-of-Japan-Crisis
What Potential Does Pinterest Have as an Advertising Platform
Pinterest first roared onto the social media scene back in 2011 as it became the new toast of tech, but much of its cachet as the new-kid-on-the-block was soon usurped by several mobile-first social media upstarts like Instagram, Snapchat and Vine. And...
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ights/Blog/What-Potential-Does-Pinterest-Have-as-an-Advertising-Platform
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