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Comscore Announces Spectacular Box Office Recovery in France
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced very positive news for theatrical exhibition in France, with our exclusive data demonstrating how the recovery of the movie theater...
100% -
ights/Press-Releases/2021/6/Comscore-Announces-Spectacular-Box-Office-Recovery-in-France
comScore Launches Audience Advantage™ Predictive Modeling Platform to Help Publishers Optimize Audiences for Digital Ad Campaigns
comScore (NASDAQ: SCOR), a leader in measuring the digital world, today announced the launch of comScore Audience Advantage™, a digital audience optimization platform that enables publishers to provide advertisers and media planners with the ability to...
75% -
ights/Press-Releases/2010/2/comScore-Launches-Audience-Advantage-Predictive-Modeling-Platform-to-Help-Publishers-Optimize-Audiences-for-Digital-Ad-Campaigns
comScore Audience Advantage™ for CPG Helps Improve Digital Advertising Effectiveness and Efficiency for Consumer Packaged Goods Advertisers
comScore (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Microsoft Advertising will use the comScore Audience Advantage™ platform to help consumer packaged goods (CPG) advertisers in the U.S., including Campbell Soup Company...
74% -
ights/Press-Releases/2010/2/comScore-Audience-Advantage-for-CPG-Helps-Improve-Digital-Advertising-Effectiveness-and-Efficiency-for-Consumer-Packaged-Goods-Advertisers
comScore and Facebook Release The Power of Like 2: How Social Marketing Works
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and Facebook today released the second white paper in The Power of Like series, The Power of Like 2: How Social Marketing Works, including original analysis demonstrating ways in...
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ights/Press-Releases/2012/6/comScore-and-Facebook-Release-The-Power-of-Like-2-How-Social-Marketing-Works
comScore and dunnhumbyUSA Research Shows Online Advertising Lifts In-Store CPG Brand Sales
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and dunnhumbyUSA, a global leader in building brand value for consumer goods and retail companies, today released results of multiple studies measuring the offline sales impact of...
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ights/Press-Releases/2011/10/comScore-and-dunnhumbyUSA-Research-Shows-Online-Advertising-Lifts-In-Store-CPG-Brand-Sales
Multi-Year Agreement with Nextdoor for Digital Audience Measurement
Comscore today announced an agreement to provide Nextdoor, the neighborhood hub for trusted connections and the exchange of helpful information, goods, and services, with Comscore’s industry-leading digital audience measurement.
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ights/Press-Releases/2020/9/Multi-Year-Agreement-with-Nextdoor-for-Digital-Audience-Measurement
comScore Releases White Paper The Economics of Online Advertising
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a white paper entitled “The Economics of Online Advertising: How Viewable and Validated Impressions Create Digital Scarcity and Affect Publisher Economics.” The white...
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ights/Press-Releases/2012/8/comScore-Releases-White-Paper-The-Economics-of-Online-Advertising
Comscore to Present State of Retail Webinar
Webinar examines the impact of shifting consumer behavior on the retail industry and what retailers can expect this holiday shopping season
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ights/Press-Releases/2020/10/Comscore-to-Present-State-of-Retail-Webinar
comScore Releases Full Results of vCE Charter Study
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released full study results from its U.S.-based vCE Charter Study involving online advertising campaigns for 12 premium national advertisers. The study found that, in many cases,...
70% -
ights/Press-Releases/2012/3/comScore-Releases-Full-Results-of-vCE-Charter-Study
Comscore Campaign Ratings Now Integrated Into Basis Technologies
Basis Technologies (https://basis.com), a global provider of media automation and programmatic advertising solutions, today announced an integration of Comscore’s omnichannel ad measurement solution, Comscore Campaign Ratings (CCR), into Basis platform....
70% -
ights/Press-Releases/2024/8/Comscore-Campaign-Ratings-Now-Integrated-Into-Basis-Technologies
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