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comScore Elects Gareth C. C. Chang to Board of Directors

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that its Board of Directors has elected Gareth C. C. Chang to serve as a Director of the company. Mr. Chang’s election fills the vacancy created earlier today by the...
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The Myth of Static IP

I’ve run into a handful of cases lately where distinct IP Address counts have been offered as evidence that comScore’s numbers underrepresented an audience. These are very easy cases to address, but their increasing frequency made me wonder if the “Myth...
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Whither the Click?

Last month, the IAB invited me to present a summary of comScore's Q2 2008 e-commerce trends as part of an IAB webinar where the IAB released their Q2 online ad spending data.
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Has the Internet Moved Pricing Power to the Consumer?

A recent article in Fortune got me thinking about the significant changes that have occurred in recent years in how consumers obtain information on prices and deals and the impact this has had on their buying decisions. As comScore has reported, 2010...
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Google, Dwango and FC2 Lead Japan’s Online Video Market

comScore Japan K.K. today released data from comScore Video Metrix showing that 60 million Japanese internet users watched online videos in December 2012.
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comScore Reports Q3 2012 U.S. Retail E-Commerce Spending

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its Q3 2012 U.S. retail e-commerce sales estimates, showing that online retail spending reached $41.9 billion for the quarter, up 15 percent versus year ago. This represents...
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Facebook Graph Search: What Happens When Utility and Frequency Collide?

With Facebook’s widely covered recent announcement that introduced Graph Search, many are asking whether or not this new brand of search has the ability to both gain traction among users and disrupt the current “Google habit”.
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comScore Study Highlights Digital Wallet Market Potential

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the Digital Wallet Road Map 2013, a study which measures consumer awareness, perceptions and intent to use current digital wallet offerings. The study found that digital...
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comScore Reports November 2010 US Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending November 2010. The report...
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