The State of Social Media
Brazilian Internet Users Spend 27 Hours Online Per Month, More Than Any Other Latin American Market
Sao Paulo, Brazil, March 7, 2013– Comscore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today released the 2013 Brazil Digital Future in Focus report. This annual report examines how the prevailing trends in web usage, social media, online video, digital advertising, mobile and search are defining the current marketplace and how they are likely to shape the coming year. Key trends and highlights will be presented via a complimentary, live webinar on Thursday, March 14 at 4:00 PM Eastern Time (5:00 PM Brazil). This session will be broadcasted in English. For more information and to register, please visit: http://www.comscore.com/Insights/Events_and_Webinars/Webinar/2013/2013_Brazil_Digital_Future_in_Focus
“The Brazilian digital landscape saw significant change in 2012 led by the strong emergence of Social Networking, in addition to increasing media consumption in terms of online video and display advertising,” said Alex Banks, Comscore managing director for Brazil & VP Latin America. “As these media vehicles continue to grow, they are providing new and exciting opportunities for publishers hoping to attract audiences and marketers seeking to reach consumers.”
Key insights from the 2013 Brazil Digital Future in Focus (#FiFBrasil) report include:
Complimentary WebinarJoin Alex Banks, Brazil Managing Director & VP Latin America on Thursday, 14th March as he shares key insights from the 2013 Brazil Digital Future in Focus report and discusses what these trends mean for marketers.
To register for the English session of the webinar, please visit: http://www.comscore.com/Insights/Events_and_Webinars/Webinar/2013/2013_Brazil_Digital_Future_in_Focus
To register for the Portuguese session of the webinar, please visit: http://www.comscore.com/por/Insights/Events_and_Webinars/Webinar/2013/2013_Brazil_Digital_Future_in_Focus
About ComscoreComscore, Inc. (NASDAQ: SCOR) is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behavior that enable clients to maximize the value of their digital investments. For more information, please visit www.comscore.com/companyinfo.
Ana Laura Zain
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