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Evento online: Pirámide de Necesidades de Móvil

Comprender cómo los consumidores se están adaptando a un mundo 'Mobile First' proporciona información para la publicación, la publicidad y el comercio digital. Mobile ahora representa más del 60% de todo el tiempo digital.
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comScore Appoints Gregory A Fink as Executive Vice President Finance

comScore today announced that Gregory A. Fink has joined comScore as Executive Vice President, Finance, effective today, October 3, 2017. He will report to David Kay, who was appointed Interim CFO & Treasurer in September 2017.
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Rock in Rio 2017 Qual foi a estrela do Palco Mundo com mais repercussao no digital

Em uma análise em conjunto, comScore e Social Studio, plataforma de listening de redes sociais, reuniram insights sobre como o Rock in Rio performou nas redes sociais.
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comScore Reports September North American Box Office on Track to Hit a New All Time Record

September 2017 positioned to reach $700 million milestone for the first time ever at North American Box Office
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comScore Launches Activation Solution Suite

comScore today announced the launch of Activation, a new product suite that helps advertisers, agencies and media companies efficiently reach the right audiences at the right time while ensuring ad delivery in relevant and brand safe content.
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Indias Travel Consumers Go Mobile

When it comes to travel, mobile plays an increasingly important role in how digital content is being consumed. In July 2017, 68% of travel category visitors in India accessed content via mobile devices only, and almost two thirds of total digital time...
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Understanding Chinas Mobile and Multi-Platform Audiences


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comScore Local TV Ratings During Hurricane Harvey Confirm Viewer Reliance on Local Television Stations

comScore has released ratings information on consumer viewing activity in all Texas markets – including the massively-impacted Houston and Beaumont TV markets prior to, during and following the landfall of Hurricane Harvey – and announced that it will...
0% - ights/Press-Releases/2017/9/comScore-Local-TV-Ratings-During-Hurricane-Harvey-Confirm-Viewer-Reliance-on-Local-Television-Stations

comScore Releases New Global Mobile Report’ Providing Mobile Snapshot Across 14 Markets

– comScore, Inc. today published its 2017 international mobile report, titled ‘The Global Mobile Report’. This new study examines mobile audiences, content categories and apps that are changing the worldwide digital landscape. The report uses multi-platform...
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Estudo Global do Mobile

Earlier in 2017, our Mobile’s Hierarchy of Needs report demonstrated that many mobile-led behaviours can align with the human needs established in Maslow’s famous paper. In The Global Mobile Report, comScore uses mobile and multi-platform data from 14...
0% - ights/Presentations-and-Whitepapers/2017/The-Global-Mobile-Report