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Invalid Traffic

comScore provides sophisticated detection of invalid traffic that goes beyond the standard filtration required for industry accreditation. The recent acquisition of MdotLabs has further enhanced our IVT Triple Detection Technology, which is now integrated...
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Mobile Metrix Now Features Reporting of Mobile Ad Network Reach

This week comScore introduced mobile ad network reporting in Mobile Metrix, enabling mobile ad networks to demonstrate their audience reach across publisher sites and apps. This important new feature provides independent third-party measurement of audience...
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Russia Top 20 March 2015

The total digital population in Russia stands at 79.2 million unique visitors accessing to online content from PC and Mobile (including smartphones and tablets). 70.7 million Russians watched an average of 201 videos.
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comScore Releases April 2015 US Desktop Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released its monthly comScore qSearch™ analysis of the U.S. desktop search marketplace. Google Sites led the explicit core search market in April with 64.2 percent of search...
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Russia Top 20 February 2015

The total digital population in Russia stands at 78.9 million unique visitors in February, accessing to online content from PC and Mobile (Smartphones and Tablets).
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The Vital Role Media Buyers Play in Fighting Ad Fraud

The digital media industry has spent the last year trying to get to the bottom of ad fraud and non-human traffic (NHT). While it is in media sellers’ best interest to clean up the ecosystem, media buyers play their own vital role in fighting ad fraud.
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Teens & Older Demos Driving Gains in U.S. Smartphone Penetration

In March the U.S. smartphone market reached 77 percent penetration, demonstrating just how prevalent these devices have become in Americans’ daily lives. Despite such a high incidence of smartphone ownership, penetration continues to grow at a healthy...
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comScore Reports March 2015 US Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for March 2015. Apple ranked as the top smartphone manufacturer...
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comScore to Present at SunTrust Internet Digital Media Conference

comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today announced that Serge Matta, President and Chief Executive Officer, and Mel Wesley, Chief Financial Officer, will present at the SunTrust Internet & Digital Media Conference,...
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