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Netherlands Top 20 March 2014
In March 2014, 13.3 million internet users went online via a laptop or desktop computer, while 11.1 million users also watched videos online. Tax return deadlines supported the 107% Month-on-Month increase in Unique Visitors for Belastingdienst.nl, the...
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ights/Rankings/Netherlands-Top-20-March-2014
UK Travel Consumers Go Mobile
Mobile is playing an increasingly important role in how UK consumers research and book travel.
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ights/Infographics/UK-Travel-Consumers-Go-Mobile
Understand Campaign Delivery Beyond Demographics with vCE Behavioral Segments
While digital media – like traditional media – has historically been bought and sold based on a content property’s ability to reach a specific demographic audience, advertisers have increasingly turned to more sophisticated audience and behavioral targeting...
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ights/Blog/Understand-Campaign-Delivery-Beyond-Demographics-with-vCE-Behavioral-Segments
comScore Releases April 2014 US Search Engine Rankings
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch™ analysis of the U.S. search marketplace. Google Sites led the explicit core search market in April with 67.6 percent of search queries...
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ights/Rankings/comScore-Releases-April-2014-US-Search-Engine-Rankings
comScore Reports 56 1 Billion in Q1 2014 Desktop Based US Retail ECommerce Spending Up 12 Percent vs Year Ago
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its estimates of Q1 2014 U.S. digital commerce sales. Q1 2014 saw desktop e-commerce spending rise 12 percent year-over-year to $56.1 billion, marking the eighteenth...
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ights/Press-Releases/2014/5/comScore-Reports-56-1-Billion-in-Q1-2014-Desktop-Based-US-Retail-ECommerce-Spending-Up-12-Percent-vs-Year-Ago
Viewability The Evolution of Digital Advertising From Direct Response to Branding
Digital advertising in Australia has grown at a torrid pace. When it comes to branding, advertising on the Internet is equivalent to only 24% of Australian TV spending. The problem isn’t a lack of effectiveness; the problem is the methodology being used...
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ights/Blog/Viewability-The-Evolution-of-Digital-Advertising-From-Direct-Response-to-Branding
comScore Launches Mobile Metrix in Argentina for Reporting of Mobile Web and App Audiences
comScore, Inc., a global leader in measuring the digital world, today announced the launch of Mobile Metrix® in Argentina for the reporting of mobile web and app audiences on smartphones and tablets.
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ights/Press-Releases/2014/5/comScore-Launches-Mobile-Metrix-in-Argentina-for-Reporting-of-Mobile-Web-and-App-Audiences
Internal Optimization – A Solid Path to External Monetization of Mobile Operators Big Data
Carrier’s revenue from Voice and SMS in mature wireless markets are generally in decline, while Data revenues are still steadily increasing. The main problem however, is that increases in Data revenues are not enough to negate Voice and SMS declines so,...
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ights/Blog/Internal-Optimization-A-Solid-Path-to-External-Monetization-of-Mobile-Operators-Big-Data
comScore Receives ABC Certification for Content Verification
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today received certification from the ABC (Audit Bureau of Circulations) for its Content Verification (CV) solution, continuing its status as a certified solution for the digital...
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ights/Press-Releases/2014/5/comScore-Receives-ABC-Certification-for-Content-Verification
Digital Analytix Focus A Simplified User Interface for Actionable Business Insights
Available to all users of comScore’s Digital Analytix® Enterprise, this new UI provides easy access to frequently requested reports and data.
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ights/Blog/Digital-Analytix-Focus-A-Simplified-User-Interface-for-Actionable-Business-Insights
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