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Google Android Leads Acceleration in Smartphone Adoption in Japan

comScore Japan KK, a wholly owned subsidiary of comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the latest insights into mobile usage in Japan from its comScore MobiLens product. The report found that Google Android...
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Share of Device Traffic in Brazil

In May 2011, non-computer devices accounted for 0.6% of total web traffic in Brazil. Of this 0.6% of non-PC traffic, mobile devices accounted for 61.4% of web traffic, while tablets accounted for 33.4% of traffic. Other devices, which includes handheld...
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10 Things You Might Not Have Known about Digital Traffic Worldwide

To meet the demand for more measurement combining all sources of digital traffic, comScore recently announced the release of Device Essentials™, an exciting new solution providing insight into digital traffic coming from all types of devices on a global...
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Yandex: From Russia with Love

Russian search giant Yandex recently completed the biggest dot com IPO since Google, raising $1.3 billion as it debuted on NASDAQ on May 25th. The listing, allied with subsequent share dealings, gives the Russian search engine a market cap of more than...
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State of the Internet in the U.S. in Q2 2011

The total internet population worldwide spent 1.8 trillion minutes online and 1 in 6 people visited a social networking site in the month of April 2011 alone. Angela Bianco, comScore Senior Manager joins Elise Neel, Vice President, Marketing Solutions,...
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iPad Share of Tablet Traffic by Country

The Sillicon Alley Insider featured comScore data in yesterday's Chart of the Day post regarding our inaugural Device Essentials release. They analyzed the findings to focus just on tablet usage, and charted the iPad's traffic share in each country....
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comScore Introduces Device Essentials

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the launch of Device Essentials™, a new service reporting on digital traffic by device, which includes computers and other devices, defined as mobile phones, tablets,...
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US Singapore and UK Have the Highest Share of Traffic from Non Computer Devices

Today, comScore launched Device Essentials - a service that provides an all-encompassing view of digital traffic from all web-enabled devices worldwide. The findings in the inaugural release provide the world's first glimpse into the share of traffic...
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comScore Campaign Essentials Measurement Capabilities

Campaign gross ratings points (GRPs) have recently been discussed as a breakthrough in online ad campaign measurement and cited as the ‘new online currency.’ However, there is nothing new about it. These metrics have existed for many years, with comScore...
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GSMA Mobile Media Metrics Report Issued on UK Mobile Applications Usage

The GSMA and comScore, Inc. (NASDAQ: SCOR), in partnership with the UK mobile operators, today released the first monthly data showing how UK mobile consumers engage through mobile applications. The data from the GSMA Mobile Media Metrics (MMM) application...
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