title - Comscore, Inc.

Top Mobile Activities in the US

Text messaging lead as the top mobile activity with 68 percent of Americans texting in December 2010, while more than half took a photo with their mobile device (52.4 percent) and 39.5 percent of subscribers accessed news and information.
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The Top 10 Digital Media Trends of 2010

2010 was another great year for the digital media world, as we not only saw the industry claw its way back from the recession but through continued innovation it managed to expand and attract more consumer and advertising dollars to the medium.
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comScore Releases The 2010 U.S. Digital Year in Review

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released The comScore 2010 U.S. Digital Year in Review. This annual report recaps key trends in the U.S. digital media landscape, including e-commerce, social networking, online...
0% - ights/Press-Releases/2011/2/comScore-Releases-The-2010-U.S.-Digital-Year-in-Review

comScore Reports December 2010 US Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending December 2010. The report...
0% - ights/Press-Releases/2011/2/comScore-Reports-December-2010-US-Mobile-Subscriber-Market-Share

comScore Reports Record-Breaking $43.4 Billion in Q4 2010 U.S. Retail E-Commerce Spending

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its Q4 2010 U.S. retail e-commerce sales estimates, which showed that online retail spending reached a record $43.4 billion for the quarter, up 11 percent versus year...
0% - ights/Press-Releases/2011/2/comScore-Reports-Record-Breaking-43.4-Billion-in-Q4-2010-U.S.-Retail-E-Commerce-Spending

Scoring with Super Bowl Advertising: Why Google’s “Parisian Love” Was One of 2010’s Best Ads

Super Bowl ads are known as the pinnacle of creativity and entertainment in advertising. Given their vast reach among an audience eager to see and hear what advertisers have to say, the Super Bowl provides a unique and valuable opportunity for marketers,...
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Mixi Leads Mobile Social Networking in Japan

In December 2010, Mixi Mobile led as the top mobile social networking destination in Japan with 11.3% of mobile users accessing the site during the month. Twitter followed reaching 6.7% of Japanese mobile users, followed by Gree at 6.5% reach. *Data below...
0% - ights/Infographics/Mixi-Leads-Mobile-Social-Networking-in-Japan

Al Jazeera Percent of Page Views by Region in 2010

Middle Eastern news network Al Jazeera credited 63.5 percent of its total page views in 2010 to the Middle East - Africa region. North America held the 2nd place majority with 16.7 percent of pages viewed in 2010.
0% - ights/Infographics/Al-Jazeera-Percent-of-Page-Views-by-Region-in-2010

comScore ARS Research for Canadian Market Shows Strong Correlation Between Creative Strategy and Performance

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released findings from comScore ARS indicating the importance of a strong upfront strategy and creative execution in driving campaign effectiveness for TV and digital advertising...
0% - ights/Press-Releases/2011/1/comScore-ARS-Research-for-Canadian-Market-Shows-Strong-Correlation-Between-Creative-Strategy-and-Performance

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