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Football Fans are in Mid Season Form in Minneapolis St Paul MN

It has been a hectic few weeks for the Minnesota Vikings, thanks to a season-ending injury for star quarterback Kirk Cousins, and a 6-5 record that places them in second in their division.
33% - ights/Blog/Football-Fans-are-in-Mid-Season-Form-in-Minneapolis-St-Paul-MN

Online Brokerage Shopper Trends in 2024

It’s been a wild ride in the brokerage industry over the past few years, driven by chaotic trading behavior tied to meme stocks in early 2021 as well as persistent inflation and high interest rates.
33% - ights/Blog/Online-Brokerage-Shopper-Trends-in-2024

Paris 2024 Olympics The Evolution of Viewing Experiences and Audience Engagement

The long-anticipated Paris 2024 Olympic Games are kicking off today, and you may be setting your phone reminders for the Opening Ceremony at 1:30 p.m. ET—that’s 7:30 p.m. Paris time! Whether or not you’re lucky enough to get a midday break, it's evident...
33% - ights/Blog/Paris-2024-Olympics-The-Evolution-of-Viewing-Experiences-and-Audience-Engagement

Sports and Spanish Language Series Shine in Miami FL

Broadcast series had a strong performance in the Miami, FL market this week, with each of the top five series earning a rating of 6.5 or higher.
33% - ights/Blog/Sports-and-Spanish-Language-Series-Shine-in-Miami-FL

Washington DC Welcomes Back PreSeason Football

As D.C. residents welcome the NFL back for the 2023 season, it was NFL Preseason Football on WRC (NBC) that earned the top spot amongst broadcast series, and an impressive average live household rating of 10.7.
33% - ights/Blog/Washington-DC-Welcomes-Back-PreSeason-Football

US Open Outpaces the NBA Finals in Tampa St Petersburg FL

Tampa-St. Petersburg, FL residents had plenty of sports to choose from this week, as the market earned over 66 million total hours of live television viewed.
33% - ights/Blog/US-Open-Outpaces-the-NBA-Finals-in-Tampa-St-Petersburg-FL

2020 State of Gaming

The 2020 State of Gaming report includes 80 pages of insights to help advertisers and brands find ways to connect with this engaged and evolving audience.
33% - ights/Presentations-and-Whitepapers/2020/State-of-Gaming-2020

Infographic Understanding mobile first consumer behaviours

A recent comScore report, Mobile’s Hierarchy of Needs, details how consumer behaviour on smartphone and tablet devices can be aligned with Maslow’s Hierarchy of Needs.
33% - ights/Infographics/Infographic-Understanding-mobile-first-consumer-behaviours

Como vieron los Europeos la UEFA Champions League

The UEFA Champions League has gripped sports fans in Europe in recent months, culminating in an all-Spanish final. With a third of the digital population in Europe accessing sports content, the Champions League delivered greater engagement with the category...
33% - ights/Infographics/How-Europe-was-watching-the-UEFA-Champions-League

Comscore Custom Solutions

In a complex and constantly changing world, companies need to react to the competitive environment with answers that can guide their business toward success. At Comscore, we measure what matters to you, to help you make timely decisions based on multiplatform...
33% - fts/Comscore-Custom-Solutions