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comScore to Address Key Industry Topics at dmexco 2015

comScore leaders to speak about NHT, programmatic advertising and video analytics at Europe’s leading digital marketing exhibition & conference in Cologne
2% - ights/Press-Releases/2015/9/comScore-to-Address-Key-Industry-Topics-at-dmexco-2015

Digital Consumer Behavior in Mexico

The 2015 Mexico Digital Future in Focus report that was recently released provides an annual summary of the changes in digital consumer behavior that occurred in various online sectors, including mobile, social networking, retail, video and digital advertising.
5% - ights/Infographics/Digital-Consumer-Behavior-in-Mexico

Digital advertising may be top media category in 2016: Report

Gian Fulgoni, Executive Chairman & Co-Founder of comScore, discusses mobile advertising and the role Facebook plays in the digital ad space on CNBC Exclusive.
2% - ights/Videos/Interview/Digital-advertising-may-be-top-media-category-in-2016-Report

Online travel hits $35B

Gian Fulgoni, Executive Chairman & Co-Founder of comScore, discusses the online travel space and how digital commerce performed in Q1 on CNBC Exclusive.
2% - ights/Videos/Interview/Online-travel-hits-35B

The frontrunners in e-commerce

Gian Fulgoni, comScore Executive Chairman, discusses digital commerce in Q1 and the big businesses that dominate the space. Fulgoni also gives perspective to the way the government collects data such as retail sales.
2% - ights/Videos/Interview/The-frontrunners-in-e-commerce

Digital Campaign Benchmarks How Are Your Campaigns Performing Versus the Canadian Norms

To help guide the industry to better understand campaign delivery on the whole, comScore releases industry benchmarks from the more than 200 billion impressions it measures across the globe from its comScore validate Campaign Essentials (vCE) service....
2% - ights/Blog/Digital-Campaign-Benchmarks-How-Are-Your-Campaigns-Performing-Versus-the-Canadian-Norms

Real challenge for TV is audiences being split

Gian Fulgoni, comScore Executive Chairman, discusses digital ad spending and the threat to traditional television content.
4% - ights/Videos/Interview/Gian-Fulgoni-discuses-digital-ad-spending-and-the-threat-to-traditional-television-content

In-View and In-Target Campaign Benchmarks Reveal Variability in Delivery across Europe

Understanding campaign performance is critical for all stakeholders in the digital advertising ecosystem.
3% - ights/Blog/In-View-and-In-Target-Campaign-Benchmarks-Reveal-Variability-in-Delivery-across-Europe

Mobile commerce growth 'on fire'

New comScore data reveals mobile accounted for 60% of all online shopping in the fourth-quarter. Gian Fulgoni, Executive Chairman & Co-Founder of ComScore Inc, discusses e-commerce dollars, mobile growth and digital ad spending.
2% - ights/Videos/Interview/Mobile-commerce-growth-on-fire

From GSMA MMM to Mobile Metrix

Earlier this week comScore launched Mobile Metrix in the United Kingdom, which applies comScore’s unified approach to mobile measurement through the combination of mobile panels and census-based tagging.
2% - ights/Blog/From-GSMA-MMM-to-Mobile-Metrix