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State of the US Online Retail Economy in Q3 2016

In this presentation, comScore VP of Marketing & Insights Andrew Lipsman examines the recent trends in online retail through Q3 with an eye toward what it means for the 2016 holiday season.
15% - ights/Presentations-and-Whitepapers/2016/State-of-the-US-Online-Retail-Economy-in-Q3-2016

Thanksgiving and Black Friday Post Strong ECommerce Growth Combining for More Than 3 Billion in Desktop Spending

comScore (NASDAQ: SCOR) today reported U.S. desktop retail e-commerce spending for the first 25 days of the November–December 2016 holiday season. For the holiday season-to-date, $24.52 billion has been spent online, marking a 12-percent increase versus...
15% - ights/Press-Releases/2016/11/Thanksgiving-and-Black-Friday-Post-Strong-ECommerce-Growth-Combining-for-More-Than-3-Billion-in-Desktop-Spending

Roku Partners with comScore to Deliver Industry Leading Video Ad Measurement

Partnership Offers Improved Cross-Media Comparability for TV and Digital Ad Campaigns and Enhanced Monetization Opportunities
15% - ights/Press-Releases/2016/10/Roku-Partners-with-comScore-to-Deliver-Industry-Leading-Video-Ad-Measurement

comScore Releases Japan Desktop Online Video Rankings for October 2016

Tokyo, Japan, 10 January 2017 – comScore, Inc. (NASDAQ: SCOR) today released Japan data from the comScore Video Metrix® service, showing that Google Sites, Yahoo Sites and Teads ranked as the top 3 online video properties by unique viewers in October...
15% - ights/Rankings/comScore-Releases-Japan-Desktop-Online-Video-Rankings-for-October-2016

comScore and MediaMath Release New Research on Programmatic Buying in Latin America

comScore and MediaMath today released results from a new study, The State of Programmatic Buying in Latin America, which analyzed the challenges and opportunities for advertisers, agencies, publishers and technology companies to consider in order for...
15% - ights/Press-Releases/2016/11/comScore-and-MediaMath-Release-New-Research-on-Programmatic-Buying-in-Latin-America

Green Monday Online Desktop Spending Up 15 Percent Year Over Year to 1 Billion to Rank as 5th Heaviest Day of the Holiday Season to Date

comScore (NASDAQ: SCOR) today reported holiday season U.S. retail e-commerce spending from desktop computers for the first 42 days of the November-December 2016 holiday season. For the holiday season-to-date, $49.3 billion has been spent online, marking...
15% - ights/Press-Releases/2016/12/Green-Monday-Online-Desktop-Spending-Up-15-Percent-Year-Over-Year-to-1-Billion-to-Rank-as-5th-Heaviest-Day-of-the-Holiday-Season-to-Date

comScore Announces Launch of MMX Multi-Platform in Vietnam

comScore, Inc. (NASDAQ: SCOR), a leading cross-platform measurement company, today announced the launch of MMX™ Multi-Platform in Vietnam to measure unduplicated audiences across desktop computers, smartphones and tablets to account for today’s Total...
15% - ights/Press-Releases/2016/10/comScore-Announces-Launch-of-MMX-Multi-Platform-in-Vietnam

comScore Introduces Multiple Enhancements to Mobile Metrix and MMX Multi Platform in Brazil

São Paulo, Brazil, October 24, 2016 – comScore (NASDAQ: SCOR) today announced several new enhancements to its Mobile Metrix and MMX Multi-Platform solutions in Brazil including the launch of Reach/Frequency, Audience Duplication and Cross-Visiting reports...
15% - ights/Press-Releases/2016/10/comScore-Introduces-Multiple-Enhancements-to-Mobile-Metrix-and-MMX-Multi-Platform-in-Brazil

Cyber Monday Hits 2 Billion in Desktop Online Sales to Rank as Top US Online Spending Day in History

comScore (NASDAQ: SCOR) today reported holiday season U.S. retail e-commerce spending from desktop computers for the first 28 days of the November-December 2016 holiday season. For the holiday season-to-date, $29.7 billion has been spent online, marking...
15% - ights/Press-Releases/2016/11/Cyber-Monday-Hits-2-Billion-in-Desktop-Online-Sales-to-Rank-as-Top-US-Online-Spending-Day-in-History

An Inside Look at Sophisticated Invalid Traffic

Timur Yarnall, SVP Advertising Platforms & Corporate Development at comScore, recently contributed to an IAB Europe Blog and shared an inside look at Sophisticated Invalid Traffic. The interview was originally published by IAB Europe on November 8th.
15% - ights/Blog/An-Inside-Look-at-Sophisticated-Invalid-Traffic