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Search for "天眼查1" returned 2486 matches
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Japan Internet Users Spend Most Time on Blogs Worldwide
comScore Japan KK, a wholly owned subsidiary of comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on blog usage in Japan from its comScore Media Metrix service. The report found that in June 2011 more than...
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ights/Press-Releases/2011/8/Japan-Internet-Users-Spend-Most-Time-on-Blogs-Worldwide
comScore Launches Mobile Measurement in Canada
comScore today announced the introduction of its syndicated mobile measurement service, comScore MobiLens, in Canada. MobiLens offers insights into mobile consumers’ demographics, behaviors, and device attributes and capabilities, to provide a comprehensive...
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ights/Press-Releases/2011/6/comScore-Launches-Mobile-Measurement-in-Canada
The Myth of Static IP
I’ve run into a handful of cases lately where distinct IP Address counts have been offered as evidence that comScore’s numbers underrepresented an audience. These are very easy cases to address, but their increasing frequency made me wonder if the “Myth...
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ights/Blog/The-Myth-of-Static-IP
In Praise of Online Advertising
In my last Metrics Insider column, I wrote about the question of how advertising works. The column generated some great comments, and I got some very thoughtful responses via email; some of you even sent me papers on different components of ad effectiveness...
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ights/Blog/In-Praise-of-Online-Advertising
Web TV Shows Promise, But Lack of Paid Search Strategy is Puzzling
The online video market has been predominantly characterized by two fundamentally different types of content: user generated content (UGC) and professionally-produced premium content. The former has incredible reach, but due to a variety of factors such...
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ights/Blog/Web-TV-Shows-Promise-But-Lack-of-Paid-Search-Strategy-is-Puzzling
Digital Advertising Develops Presidential Candidate Brands and Engages Voter Groups
Yesterday, comScore released a new report entitled The Digital Politico: 5 Ways Digital Media is Shaping the 2012 Presidential Election, which highlights the key elements of the U.S. Presidential campaigns’ digital strategies – such as online advertising,...
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ights/Blog/Digital-Advertising-Develops-Presidential-Candidate-Brands-and-Engages-Voter-Groups
Instagram for Video: Searching for the Next Big Thing
Facebook’s IPO last month was a major milestone event for the social media industry and while there may be ups and downs on the stock price, its rising tide has the ancillary benefit of lifting all other boats in the social media space.
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ights/Blog/Instagram-for-Video-Searching-for-the-Next-Big-Thing
5 Years Later: A Look Back at the Rise of the iPhone
Today marks the 5 year anniversary of the first iPhone release, an important milestone not only for Apple but for the entire mobile industry. This revolutionary device set the stage for explosive growth in the smartphone market, drastically changing the...
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ights/Blog/5-Years-Later-A-Look-Back-at-the-Rise-of-the-iPhone
What Ashton vs. CNN Foretold About the Changing Demographics of Twitter
Lately there’s been quite a bit of discussion about whether or not Twitter is being widely adopted by younger users. Several months back we posted on our blog about the surprising older skew among visitors to Twitter.com, which perhaps originally set...
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ights/Blog/What-Ashton-vs.-CNN-Foretold-About-the-Changing-Demographics-of-Twitter
Ernst and Young Entrepreneur of the Year Conference
As the wife of the CEO, I don’t often do this, but this past weekend was not only fun, but inspiring. I’ve just had the pleasure of attending the annual Ernst and Young Entrepreneur of the Year Conference with comScore’s leaders, Magid and Gian, and Gian’s...
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ights/Blog/Ernst-and-Young-Entrepreneur-of-the-Year-Conference
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