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UK Travel Consumers Go Mobile

Mobile is playing an increasingly important role in how UK consumers research and book travel.
8% - ights/Infographics/UK-Travel-Consumers-Go-Mobile

Understand Campaign Delivery Beyond Demographics with vCE Behavioral Segments

While digital media – like traditional media – has historically been bought and sold based on a content property’s ability to reach a specific demographic audience, advertisers have increasingly turned to more sophisticated audience and behavioral targeting...
3% - ights/Blog/Understand-Campaign-Delivery-Beyond-Demographics-with-vCE-Behavioral-Segments

IPG Mediabrands Selects comScore as a Preferred Strategic Partner for Digital Campaign Ratings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that IPG Mediabrands has selected comScore as a strategic partner for digital campaign measurement.
8% - ights/Press-Releases/2014/5/IPG-Mediabrands-Selects-comScore-as-a-Preferred-Strategic-Partner-for-Digital-Campaign-Ratings

comScore Reports 56 1 Billion in Q1 2014 Desktop Based US Retail ECommerce Spending Up 12 Percent vs Year Ago

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its estimates of Q1 2014 U.S. digital commerce sales. Q1 2014 saw desktop e-commerce spending rise 12 percent year-over-year to $56.1 billion, marking the eighteenth...
5% - ights/Press-Releases/2014/5/comScore-Reports-56-1-Billion-in-Q1-2014-Desktop-Based-US-Retail-ECommerce-Spending-Up-12-Percent-vs-Year-Ago

comScore Launches Mobile Metrix in Argentina for Reporting of Mobile Web and App Audiences

comScore, Inc., a global leader in measuring the digital world, today announced the launch of Mobile Metrix® in Argentina for the reporting of mobile web and app audiences on smartphones and tablets.
4% - ights/Press-Releases/2014/5/comScore-Launches-Mobile-Metrix-in-Argentina-for-Reporting-of-Mobile-Web-and-App-Audiences

comScore Receives ABC Certification for Content Verification

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today received certification from the ABC (Audit Bureau of Circulations) for its Content Verification (CV) solution, continuing its status as a certified solution for the digital...
8% - ights/Press-Releases/2014/5/comScore-Receives-ABC-Certification-for-Content-Verification

Online Video Trends in Germany PC and Mobile

In February 2014, 44.9 million people (equaling 79% of Germany’s online population) watched videos on their laptop or desktop computers. While PC viewership numbers have been stagnating in comparison to 2013 due to high market penetration rates, mobile...
5% - ights/Infographics/Online-Video-Trends-in-Germany-PC-and-Mobile

comScore to Present at Investor Conferences in May

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today announced that it will participate in several investor conferences in May 2014.
7% - ights/Press-Releases/2014/4/comScore-to-Present-at-Investor-Conferences-in-May

Yahoo and comScore Partner to Expand Global Access to Ad Measurement

At today’s Digital Content NewFronts, comScore (NASDAQ: SCOR) and Yahoo (NASDAQ: YHOO) announced that they are partnering to simplify the digital ad buying and measurement process for marketers around the world.
6% - ights/Press-Releases/2014/4/Yahoo-and-comScore-Partner-to-Expand-Global-Access-to-Ad-Measurement

Dutch Digital Market Overview March 2014

Your monthly snapshot of digital audience trends.
5% - ights/Presentations-and-Whitepapers/2014/Dutch-Digital-Market-Overview-March-2014