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Measuring What Matters in Social Media

There are many reasons for embarking on a social strategy: to create buzz and brand awareness, to generate leads, to increase customer loyalty and satisfaction, and to drive website traffic.
9% - ights/Blog/Measuring-What-Matters-in-Social-Media2

comScore Partners with Shareablee

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced a partnership with Shareablee to provide comScore clients with social media benchmarking and competitive intelligence insights.
7% - ights/Press-Releases/2013/11/comScore-Partners-with-Shareablee

Re-Mastering Measurement in a Multi-platform World: ESPN's New Game Plan

This presentation features an update from ESPN and comScore regarding their vision for a cross-pl atform audience measurement solution, the status of the initiative and the results generated to date from the project.
5% - ights/Presentations-and-Whitepapers/2013/Re-Mastering-Measurement-in-a-Multi-platform-World

comScore Announces US Launch of validated Media Essentials

comScore Announces U.S. Launch of validated Media Essentials™ (vME™) to Help Media Sellers Increase Advertising Inventory Sell-Through and Revenue
6% - ights/Press-Releases/2013/11/comScore-Announces-US-Launch-of-validated-Media-Essentials

comScore_to_Present_at_the_2013_RBC_Capital_Markets

comScore, Inc. today announced that Gian Fulgoni, comScore’s Executive Chairman and Co-Founder, will present at the 2013 RBC Capital Markets Technology, Internet, Media and Telecommunications Conference in New York, NY on Tuesday, November 12, 2013 at...
7% - ights/Press-Releases/2013/11/comScore_to_Present_at_the_2013_RBC_Capital_Markets

comScore Releases Top 50 US Multi-Platform Properties for September 2013

comScore recently released its monthly ranking of U.S. web activity on desktop devices for the top online properties in September, and while these desktop rankings can tell us a great deal about consumer behavior on the Internet, it is becoming increasingly...
6% - ights/Blog/comScore-Releases-Top-50-US-Multi-Platform-Properties-for-September-2013

TRA and comScore Partner to Provide Industry Leading Single-Source Cross-Media Measurement Solution to PG

TRA and comScore Partner to Provide Industry Leading Single-Source Cross-Media Measurement Solution to P&G
2% - ights/Press-Releases/TRA-and-comScore-Partner-to-Provide-Industry-Leading-Single-Source-Cross-Media-Measurement-Solution-to-PG

comScore validated Campaign Essentials Has Strong Adoption Among Advertisers Agencies and Publishers in Canada

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that validated Campaign Essentials™ (vCE®) continues to gain strong adoption in Canada and measured approximately 12 times as many impressions as its nearest ma rket...
6% - ights/Press-Releases/2013/10/comScore-validated-Campaign-Essentials-Has-Strong-Adoption-Among-Advertisers-Agencies-and-Publishers-in-Canada

comScore Releases 2013 Argentina Digital Future in Focus Report

comScore today released insights from the 2013 Argentina Digital Future in Focus report. The study provides a comprehensive overview of the Argentinian market and identifies the prevailing trends in web usage, online video, mobile and e-commerce.
8% - ights/Press-Releases/2013/10/comScore-Releases-2013-Argentina-Digital-Future-in-Focus-Report

2013 China–Taiwan–Hong Kong Digital Future in Focus

comScore presents the 2013 China–Taiwan–Hong Kong Digital Future in Focus, it’s report providing an overview of key digital media usage trends in the region.
4% - ights/Presentations-and-Whitepapers/2013/2013-China-Taiwan-Hong-Kong-Digital-Future-in-Focus