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comScore Selected by Wireless Media Consulting to Help Provide Common Short Code Media Monitoring for CTIA-The Wireless Association®

comScore today announced it had been selected through a contract with Wireless Media Consulting (WMC) to monitor common short code (CSC) promotional materials for CTIA-The Wireless Association in order to validate that promotional materials used to market...
5% - ights/Press-Releases/2009/6/comScore-Selected-by-Wireless-Media-Consulting-to-Help-Provide-Common-Short-Code-Media-Monitoring-for-CTIA-The-Wireless-Association-R

comScore Announces the Expansion of GroupM in its Burgeoning Asia-Pacific Client Portfolio

comScore today announced that it has expanded its relationship with GroupM Interaction APAC to now encompass all of the Asia-Pacific region, reflecting comScore’s growing portfolio of agency clients in this market.
3% - ights/Press-Releases/2009/6/comScore-Announces-the-Expansion-of-GroupM-in-its-Burgeoning-Asia-Pacific-Client-Portfolio

Germany’s Most Popular Online Newspaper

comScore today released a study of the habits of online newspaper readers in Germany, based on data from the comScore World Metrix audience measurement service.
8% - ights/Press-Releases/2009/6/Germany-s-Most-Popular-Online-Newspaper

The Physics of Online Advertising

comScore’s paper “Whither the Click”, which reveals the significant positive impact of display ads even when there’s no click, is being published in this month's issue of the Journal of Advertising Research.
8% - ights/Blog/The-Physics-of-Online-Advertising

comScore Reports Mobile Audience for Local Content Grows 51 Percent vs. Year Ago

comScore, Inc. today reported that the number of people who sought local information on a mobile device grew 51 percent from March 2008 to March 2009.
9% - ights/Press-Releases/2009/6/comScore-Reports-Mobile-Audience-for-Local-Content-Grows-51-Percent-vs.-Year-Ago

Thoughts on the Media Metrix 360 Announcement at the Conversational Media Summit

Last Monday I spoke to a packed room at Federated Media’s Conversational Marketing Summit in New York, where I announced comScore’s new digital audience measurement initiative, Media Metrix 360.
5% - ights/Blog/Thoughts-on-the-Media-Metrix-360-Announcement-at-the-Conversational-Media-Summit

NHN Corporation is Most Visited Web Property in South Korea

comScore, Inc. today released its first overview of Web usage in South Korea. The report includes a ranking of the most visited Internet properties, based on the comScore World Metrix audience measurement service, and the top search properties, based...
4% - ights/Press-Releases/2009/6/NHN-Corporation-is-Most-Visited-Web-Property-in-South-Korea

comScore to Speak at Upcoming Conferences in June

comScore, Inc. today announced its participation at three conferences in June.
9% - ights/Press-Releases/2009/6/comScore-to-Speak-at-Upcoming-Conferences-in-June

Americans Viewed a Record 16.8 Billion Videos Online in April

comScore today released April 2009 data from the comScore Video Metrix service, showing that U.S. Internet users viewed 16.8 billion online videos during the month, representing an increase of 16 percent versus March.
5% - ights/Press-Releases/2009/6/Americans-Viewed-a-Record-16.8-Billion-Videos-Online-in-April

Huffington Post Defies Expectations, Reaches New Heights Post-Election

In the run-up to the 2008 presidential election, mainstream America first became acquainted with Huffington Post (aka Huff Post), the popular news aggregator and commentary site. The site featured a swirl of real-time news and analysis that fed the addiction...
7% - ights/Blog/Huffington-Post-Defies-Expectations-Reaches-New-Heights-Post-Election