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comScore Releases Inaugural Report The 2010 Mobile Year in Review

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released The comScore 2010 Mobile Year in Review. This inaugural report recaps key trends in the mobile landscape in 2010 throughout the U.S., Europe (EU5) and Japan. The report...
8% - ights/Press-Releases/2011/2/comScore-Releases-Inaugural-Report-The-2010-Mobile-Year-in-Review

In Chile, 15-24 Year Olds Are Most Engaged Internet Users

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study on Internet usage in Chile from its online audience measurement and media planning solution comScore Media Metrix. The study found that Microsoft Sites led...
8% - ights/Press-Releases/2011/7/In-Chile-15-24-Year-Olds-Are-Most-Engaged-Internet-Users

Age Matters: Ad Sensitivity in Online TV Programming

With viewership of long form content on a rapid upward trajectory and its addressable audience representing more than 80 million Americans, we are clearly in an era of significant opportunity for the online video advertising market. But despite its growth,...
8% - ights/Blog/Age-Matters-Ad-Sensitivity-in-Online-TV-Programming

2009: Another Strong Year for Facebook

Last week comScore released our December 2009 U.S. Media Metrix data, which means of course that we can now look back at 2009 and take stock of what happened in the digital world during the past year. We’re in the process of summarizing these key stories...
8% - ights/Blog/2009-Another-Strong-Year-for-Facebook

The Sad Plight of Small Businesses

comScore’s analysis of holiday shopping trends during the 2009 season was, in some ways, reassuring, with online sales during the November – December period growing 4% over a disastrous 2008 period.
8% - ights/Blog/The-Sad-Plight-of-Small-Businesses

In Push for Digital Dollars, Look Beyond CPG's Big TV Budgets

By any measure, sales of consumer package goods represent an enormous industry - convenience and club stores, supermarkets, supercenters and drug stores, macaroni, mouthwash, mustard and other daily necessities generate more than $1 trillion in annual...
8% - ights/Blog/In-Push-for-Digital-Dollars-Look-Beyond-CPG-s-Big-TV-Budgets

comScore Releases 2013 Europe Digital Future in Focus Report

comScore, Inc. (NASDAQ: SCOR) a global leader in digital measurement and analytics, today released the 2013 Europe Digital Future in Focus report. The report provides a comprehensive overview of the European market and identifies the prevailing trends...
8% - ights/Press-Releases/2013/3/comScore-Releases-2013-Europe-Digital-Future-in-Focus-Report

UbiquiTV: Video Fragmentation is the New Reality

For the uninitiated, NewFronts is an annual event that connects digital marketers and agencies with online publishers. It has its roots in the television “upfronts,” where the television networks showcase their upcoming seasons to ad buyers in an attempt...
8% - ights/Blog/UbiquiTV-Video-Fragmentation-is-the-New-Reality

Online Video Consumption in India May 2013

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the latest comScore Video Metrix report showing that total online video consumption has doubled in the past two years to 3.7 billion videos per month. This dramatic...
8% - ights/Press-Releases/2013/5/Online-Video-Consumption-in-India-May-2013

In Malaysia Yahoo! News Tops List as Most-Visited News Site

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its July 2010 ranking of the top News/Information sites in Malaysia from its comScore Media Metrix service. The report found that more than half of Malaysians online...
8% - ights/Press-Releases/2010/8/In-Malaysia-Yahoo!-News-Tops-List-as-Most-Visited-News-Site