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Smartphone Subscribers Now Comprise Majority of Mobile Browser and Application Users in U.S.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on mobile application and browser usage among Smartphone subscribers based on data from its comScore MobiLens service. The study found that the number of Smartphone...
4% - ights/Press-Releases/2010/10/Smartphone-Subscribers-Now-Comprise-Majority-of-Mobile-Browser-and-Application-Users-in-U.S

Groupon-com Audience Grows 1000-percent in Past Year-Captures number-1 Spot among Coupon Sites

In August, Groupon surged ahead with its 11th straight month of gains to reach 6.5 million U.S. unique visitors, capturing the title of the web’s most visited coupon site.
10% - ights/Blog/Groupon-com-Audience-Grows-1000-percent-in-Past-Year-Captures-number-1-Spot-among-Coupon-Sites

comScore Introduces Digital GRP Overnights in AdEffx Campaign Essentials

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the introduction of the second generation of comScore AdEffx™ Campaign Essentials. The new service features several groundbreaking enhancements for digital media planning...
4% - ights/Press-Releases/2010/9/comScore-Introduces-Digital-GRP-Overnights-in-AdEffx-Campaign-Essentials

comScore Releases August 2010 US Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in August with 65.4 percent of searches conducted.
4% - ights/Press-Releases/2010/9/comScore-Releases-August-2010-US-Search-Engine-Rankings

US Smartphone Penetration

Smartphone adoption continues to grow in the U.S. with nearly 1 in 4 Americans now owning a smartphone.
21% - ights/Infographics/US-Smartphone-Penetration

Age Matters: Ad Sensitivity in Online TV Programming

With viewership of long form content on a rapid upward trajectory and its addressable audience representing more than 80 million Americans, we are clearly in an era of significant opportunity for the online video advertising market. But despite its growth,...
4% - ights/Blog/Age-Matters-Ad-Sensitivity-in-Online-TV-Programming

US Travel ECommerce Spending

comScore's estimate of U.S. online travel spending which primarily accounts for consumer and small business travel spending reached $8.2 billion in July 2010
13% - ights/Infographics/US-Travel-ECommerce-Spending

Facebook Display Ad Share by Country

Facebook.com ranks as the #1 publisher based on number of display ad impressions delivered. 3 out of every 10 display ad impressions in the U.K. are delivered on Facebook.com, representing its highest share across all markets.
19% - ights/Infographics/Facebook-Display-Ad-Share-by-Country

LinkedIn: Crossing Borders and Connecting People

Last week, comScore announced our acquisition of Nedstat, a leading provider of global analytics and online optimization based in Amsterdam, the Netherlands. It was great to welcome the Nedstat folks as part of the comScore team, and we have already begun...
8% - ights/Blog/LinkedIn-Crossing-Borders-and-Connecting-People