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Internet Seismometer Off the Charts from Yesterday’s Quake

Maybe we’re complete data geeks, but as we evacuated comScore’s headquarters in Reston, Virginia, a mere 72 miles from the epicenter of the largest earthquake to hit the region in the 67 years, the first thing on our minds was predicting the quake’s quantifiable...
7% - ights/Blog/Internet-Seismometer-Off-the-Charts-from-Yesterday-s-Quake

The Lure of TV Advertising for Internet Businesses

I’ve been struck recently by the number of Internet companies that are advertising on television. Clearly, this trend must reflect an acknowledgment by online businesses - big and small - of the appeal and value of advertising on TV, even as the Internet...
7% - ights/Blog/The-Lure-of-TV-Advertising-for-Internet-Businesses

Game On! Online Sport Content Grows Around the Globe

Having recently joined comScore from a background steeped in sport, it’s an area close to my heart. Outside of the U.S., I believe that sport Web sites are a rather under-researched component of the sporting world compared to other industries, but there...
7% - ights/Blog/Game-On!-Online-Sport-Content-Grows-Around-the-Globe

Twitter Traffic Explodes...And Not Being Driven by the Usual Suspects!

Twitter seems to be just about everywhere these days, infiltrating pop culture and challenging traditional communication channels as people answer the simple Twitter question, “What are you doing?” Many people have hopped on the Twitter bandwagon - from...
7% - ights/Blog/Twitter-Traffic-Explodes-And-Not-Being-Driven-by-the-Usual-Suspects

comScore Reports April 2011 US Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending April 2011. The study surveyed...
7% - ights/Press-Releases/2011/6/comScore-Reports-April-2011-US-Mobile-Subscriber-Market-Share

comScore and GfK MRI Announce Collaboration on Product Offering

comScore, Inc. (NASDAQ: SCOR) and GfK MRI today announced a partnership to develop a new product offering that links Americans’ online media habits with print readership and other media consumption data, including product and brand usage, all in a single...
7% - ights/Press-Releases/2011/6/comScore-and-GfK-MRI-Announce-Collaboration-on-Product-Offering

Social Networking Accounts for 1 of Every 5 Minutes Spent Online in Australia

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released The State of the Internet in Australia, which looks at the latest trends in digital consumer behavior in the market. The findings of the report were also recently presented...
7% - ights/Press-Releases/2011/2/Social-Networking-Accounts-for-1-of-Every-5-Minutes-Spent-Online-in-Australia

1.1 Billion in Green Monday U.S. Online Spending

comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported holiday season retail e-commerce spending for the first 42 days of the November – December 2011 holiday season. For the holiday season-to-date through December 12, $26.8...
7% - ights/Press-Releases/2011/12/1.1-Billion-in-Green-Monday-U.S.-Online-Spending

comScore Reports June 2012 US Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending June 2012. The study surveyed...
7% - ights/Press-Releases/2012/8/comScore-Reports-June-2012-US-Mobile-Subscriber-Market-Share

comScore and Facebook Release European Insights About Earned and Paid Media Reach and Effectiveness

comScore, Inc. and Facebook today released the third white paper in The Power of Like series, The Power of Like Europe: How Social Marketing Works for Retail Brands, focusing on European retail brands such as ASOS, H&M, La Redoute, Topshop and Zara.
7% - ights/Press-Releases/2012/7/comScore-and-Facebook-Release-European-Insights-About-Earned-and-Paid-Media-Reach-and-Effectiveness